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The just-launched Fitbit Versa 4 gets big $80 discount ahead of Black Friday

A great fitness tracker with smartwatch features on the way

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The Fitbit Versa series offers good-looking fitness trackers with strong battery life at prices that don't tear holes in your wallet. The just-launched Versa 4 is slimmer than its predecessor and it's capable of tracking your heart rate, sleep, and calories for up to six days on a single charge. It hits the trifecta of being good-looking, capable, and affordable, especially today: Fitbit has dropped the Versa 4's price for the first time ahead of Black Friday.

The Versa 2 smartwatch is one of Fitbit's best products and offers a good compromise between looks and fitness features. It usually sells for about $200, but you can now get it for just $130, thanks to this markdown.

Over the last few years, Fitbit has become synonymous with fitness tracking. While its earlier products tended to be simpler devices that focused on step tracking, the company has transitioned to more intricate wearables that combine best-in-class fitness tracking with the features and form-factor of a standard smartwatch. At the moment, you can pick up a Fitbit Versa for $120 at Amazon, saving $50 off the list price.During our time spent reviewing the original Fitbit Versa, we were impressed by its multi-day battery life, exceptionally bright display, 50m water resistance, and its light, comfortable aluminum design. Being a Fitbit product, it should come as no surprise that the Versa is also a capable fitness tracker, with automated detection of heart rate, steps, and a variety of workouts.

In time for the holiday season, Fitbit is updating a whole bunch of software and services in the hopes of getting everyone excited and resolved for a healthier 2020 — just as it hopes Google ownership will improve its stance in the fitness tech marketplace. Fitbit OS 4.1 will be rolling out some features originally exclusive to the Versa 2 to other smartwatches while Fitbit Premium will be adopting more special routines to inspire some better habits.

Fitbit has been around long before smartwatches became a thing and is synonymous with fitness trackers to this day. However, the company isn't shy about its smartwatch ambitions and has already released some devices in this category, including the Ionic and the Versa. The manufacturer is building on this foundation and plans to release a new model of the latter. Renders already showed us what the Versa 2 should look like, and now, further leaks courtesy of TizenHelp and HRDLPN have surfaced, presenting the device and its packaging in full glory. TizenHelp claims it will hit shelves September 15.

Fitbit was huge in fitness trackers before the smartwatch fad, so it was a natural evolution for the company to add a few more features and launch a smartwatch. It started with the Ionic and then released the Versa, which was a better watch. Our friend Evan "evleaks" Blass has images of the upcoming Versa 2, and it has at least one major surprise: a real voice assistant.

Summer is here, so you might want to enjoy the sunny outdoors by walking, running, or swimming. If you're looking for a companion to track your workouts, you're in luck, as various Fitbit trackers are currently on sale on Amazon, with discounts reaching up to $80 off.

Fitbit launched the Versa in March last year, and it was a better product than the company's first smartwatch. While it had a bit of an Apple Watch vibe, the Versa was a capable fitness-oriented smartwatch. We have yet to see a followup to Fitbit's first watch (the Ionic), but it looks like a Versa successor is nearing release. A new leak shows off the watch in four snazzy colors.

Android Auto is available on over 500 new cars and head units these days, and the list of supported vehicles is constantly growing. Building on the six 2018 Nissan models that Android Auto support was added for last year, another six 2019 model-year Nissans have been added, including some of the brand's most popular nameplates.

Fitbit's smartwatch efforts got off to a slow start with the Ionic, but that device has gotten much better with updates. Meanwhile, the Versa launched with a more understated design and a lower price tag. Today, Fitbit is rolling out more improvements to its smartwatch platform with the new v3.0 update. FitbitOS 3.0 adds more stats in the Today dashboard, some new fitness-oriented app tie-ins, and additional exercise goals.

It's a rough time to be interested in wearables to pair with your Android phone. The updated Qualcomm Wear 3100 is still slow to appear in Wear OS devices, and Samsung's Tizen watches are very expensive with poor app support. Then there's Fitbit. These fitness-oriented smartwatches don't have as many features as the others, but they get much better battery life. You pay a bit for the name, but Best Buy has both Fitbit smartwatches discounted right now.

We're the Android Police, so we typically cover technology more than fashion. But sometimes the two overlap a bit, and today is one of those days. Fitbit has just revealed a new line of designer watchbands for its Versa, made by the up-and-coming PH5 label. The twist? They're all knits.

Fitbit has shown a commitment to smartwatches that few other companies have. It launched the Ionic late last year and pushed a number of major software updates to it. Now, the Fitbit Versa is available for purchase. It's Fitbit's second true smartwatch, and I like it better than the first one. It's also cheaper than the last watch at $200.The Versa is a bit more compact than the Ionic, and the design is nicer overall in spite of the Apple Watch vibe. If you've used a Fitbit tracker of some sort, you get all the advanced fitness features of those devices in the Versa. It can monitor your heart rate, detect exercise, and track steps. Then there are the smartwatch-y things like custom watch faces, apps, and notifications. It runs FitbitOS 2.0, which will have quick reply messaging and female health tracking next month.The Versa doesn't have GPS or NFC (for Fitbit Pay), but there's a special edition version of the watch for $30 more that adds the NFC back. The standard version is $199.95 and comes in silver, black, or rose gold. Only the standard black model is available for immediate shipping (it's still another week or two for the others). You can get it on Amazon or direct from Fitbit.Source: Amazon, Fitbit

Fitbit announced two brand-new products today, plus a much-requested additional feature for the Fitbit app. The Fitbit Versa is the company's new flagship smartwatch, something of a replacement for the Ionic. The Ace wristband for kids is essentially a Fitbit Alta for children aged 8+. Plus, for the first time, with an update due in May 2018, the Fitbit app will offer female health features such as period tracking.

Last week Wareable revealed photos and details of an upcoming Fitbit smartwatch. The wearable company, on its latest earnings call, had claimed that this future watch would have "mass appeal." According to famed leakster Evan Blass, this watch will reportedly be dubbed 'Versa,' just like Nissan's cheap little subcompact car.