Last year HTC went after the mid-range market with a new product line, introducing the U11 Life a few months after the debut of the flagship U11. And while it did a surface-deep impression of the U11's design, cheap-feeling materials and a price that was just a little too high kept it from really being a competitive option for shoppers on a budget. Now the series is back with the U12 Life, and this week at IFA 2018 we went hands-on with the phone to form some impressions about whether or not this new model will be any more successful.
Read MoreHTC reveals the U12 Life: A slightly boring mid-range phone that won't be coming to the US
HTC is continuing its recent attempts to sell phones in the so-called "premium mid-range" market with the newly announced U12 Life. Specs are about what you'd expect for incremental improvement over last year's U11 Life, with a 6" 1080p-equivalent 2:1 display, new dual camera configuration, and Google Pixel-reminiscent two-tone rear design. Unlike last year's model, though, this one won't be coming to the US.
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