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For many people, Fitbit is synonymous with fitness trackers, but the company has faced new challenges from smartwatches in recent years. The Fitbit Charge 4 signifies a change, even if it doesn't look too different from its predecessor. The tracker packs everything you could want from a fitness tracker, and you get basic smartwatch capabilities like notification management, Spotify controls, NFC payments, alarms, and more. However, its $150 price tag may make it a tough sell when a smartwatch like Fitbit's own Versa 2 often goes on sale for the same price.
In the world of activity trackers, nothing comes close to the Mi Band's value. Cheaper than any Garmin or Fitbit tracker, even the most basic vivofit4 and Inspire, but still packing enough functionality, it also benefits from Xiaomi's name recognition and is considered a serious choice, not a cheap knock-off no-name tracker.
The most recent Mi Band 4 pushes the value-for-money envelop even further thanks to a colored AMOLED screen, swim tracking, and music controls, which get added on top of the previous generation's all-day activity, sleep, and heart rate tracking. Overall, the package is very attractive, but cracks are inevitably hiding below the surface, especially if you like spending your time in a pool.
You can imagine that running around the CES show floor for someone who has been fascinated (as well as convinced and positively influenced) by wearable activity trackers felt like breaking free inside a candy factory. Dozens if not hundreds of brands were vying for everyone's attention and a share of the pie in the tiny wearable market, and I had to check most of the intriguing and known ones to see what they had to offer. Among the hundreds of displays, from the companies I'd never heard of to the recognizable brands like Fitbit, Garmin, and Withings, one surprised me the most: Misfit.
I knew the Indiegogo origin story of Misfit — which translated into skepticism in my mind — and I'd read about its Shine tracker and simpler/cheaper Flash version, but I wasn't completely convinced by the quality nor the premise of the brand.