In a forum post on
his personal fan worship portal H4Vuser.net yesterday, RED founder and CEO Jim Jannard all but declared the company's first smartphone, the RED Hydrogen One, a failure. Well, it wasn't that RED failed (of course not!), it was that someone else failed RED. Specifically, its ODM (original design manufacturer).
Without getting too mucked up in smartphone business jargon, an ODM is basically a full-service design and firmware support company. While the specific services they provide depend on the client and product, in general, an ODM takes a conceptual product design, basic specifications, and a price point from a customer, and then creates a working smartphone which can then be mass-produced by an OEM (original equipment manufacturer). Read More
Powerful. Ambitious. Extravagant. These were some of the words RED would have wanted people to think of when describing the Hydrogen One. Instead, most people were left calling the phone and its launch schedule overpriced, underwhelming, and tumultuous. Our review was certainly less than favorable. In a new post by the founder, Jim Jannard, most of the shortcomings of the Hydrogen One can be attributed to problems with their ODM (original design manufacturer). However, they have a new ODM and work has begun on the Hydrogen Two, along with the long-awaited 8K add-on camera module. Read More
The RED Hydrogen One was possibly the most disappointing smartphone of 2018. There was a great deal of hype around the devices, as it was being created by one of the world's top camera companies. Instead of a phone with an amazing camera, like most people expected, we got a very expensive phone with a mediocre camera and a strange 3D screen gimmick. Now it seems one of the phone's selling points might never show up. Read More
The Red Hydrogen One might be one of the most unique phones we've seen in a while. The world-renowned camera company is making an entry into the smartphone market, and today it announced a partnership with A&T. Starting this Friday (November 2nd), you'll be able to buy the Hydrogen One on AT&T for $43.17/month across 30 months — about $1,300. Read More
For as long as there have been smartphones, there have also been weird smartphones. While mainstream models tend to keep things basic, giving you slightly faster and more feature-rich versions of devices that have come before, there are always those outliers that seem to remind us that there's room for variety in this industry yet: phones that fold, have sliding hardware, or take similar steps to set them apart from the rest of the pack. Read More