Google's Play Points rewards program, which offers about 1% in rewards points for your Play Store purchases, is now available in 13 more countries, ten of which are in Europe. Last we'd heard about Play Points, there were 9 countries on the list, so the support has more than doubled with these latest additions.
Outside of their respective price tags, both of Google's most recent Pixel phones have a lot in common, including some special offers for shoppers. Anyone who purchased either Pixel between last October and the upcoming end of this month gained access to a promotion, earning 600 Play Points just for buying the phone. Users could redeem these points for Play Store credit or in-game items with apps like Candy Crush Saga and Pokemon Go. If you hadn't redeemed your Play Points yet — or you weren't even aware this deal existed — you'll need to keep waiting. Google has suspended the promotion after detecting "technical issues" with the campaign.
Google's Play Points scheme are meant to get you spending on anything and everything in the Play Store with the hopes that a freebie every so often will keep you engaged and open you up to something new. But if you're already paying out for Google One cloud storage, the company will further reward your buying with a big upgrade. And if you aren't, you've still got plenty of time to get that bonus.
Google's Play Store loyalty program, Play Points, launched in the US last year and has let you earn perks for trying new apps and purchasing media since then. So far, it has been limited to the mobile version of the platform, and you couldn't view your benefits, challenges, and points on the web interface. Google is eager to change this, though, as first people report they have access to their scores and perks on the Play Store website.
In a time when our media consumption — from video to music to books and more — is stratified across myriad platforms and when we just can't be bothered to download another application that'll end up taking precious space on our phones, Google faces the challenge of consumer malaise as it battles for its piece of those markets. One way it has tried to get people excited for apps again is with its all-you-can-eat Play Pass scheme.
Ever heard of Google Play Points? Unless you live in Japan or South Korea, the only two countries that the rewards program is currently offered in, we're guessing you probably haven't. Anyway, Google has just added promo codes to the Play Points program portfolio.
Things have been quiet for the Play Store for the last few months, but a pair of updates to v11.5 and v11.6 began rolling out with some interesting clues hidden under the hood. Two new features appear to be in the works. The first is a loyalty program called Play Points, which works a bit like rewards points on a credit card that can be used for in-app purchases and Google Play credit. The second feature is a new voting system where users can play a role in picking favorites.