With OnePlus gearing up to launch a mid-tier phone it has reportedly codenamed "Nord," there's new word that this phone will be the brand's first to come with two selfie cameras.
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The "Nord" name seems to be attached to an upcoming OnePlus product — likely the rumored mid-range phone we've heard so much about recently. A since-deleted post on the company's "onepluslitezthing" Instagram account included an image with the "Nord" and "OnePlus Nord" names, with text that said it was "almost ready for launch."
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OnePlus signaled its intention to make a cheaper phone last month and rumors have been swirling for even longer, with potential names like the OnePlus 8 Lite or OnePlus Z being bandied about. CEO Pete Lau has now confirmed the existence of the upcoming device. In a blog post on the company's forum, he says the same "premium, flagship experience" will soon be coming to "a new, more affordable smartphone product line."
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OnePlus launched itself into the smartphone market with the incredible value of the OnePlus One, which was priced at under $300 back in 2014. Since then, the company has steadily increased both the quality of its devices ... and their prices. Recently, though, there have been rumors going around about interest in getting back to offering a lower-cost phone, and now OnePlus CEO Pete Lau is confirming the company's commitment to offering a cheaper option.
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As we edge closer to the release of the OnePlus 8, leaks are becoming floods, telling us almost everything there is to know about the phone. We've seen everything from the specs to the color options it'll be available in. Now, over the weekend, a OnePlus 8 Pro was spotted in the wild on a Chinese subway, giving us blurry confirmation as to the design.
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It looks like we're going to see two flagship smartphones launch as part of the OnePlus 8 series on April 14. The Chinese company was previously expected to add a mid-range ‘Lite’ handset to this mix, but it sounds like this has been deferred to a later date. The OnePlus 8 Lite is now rumored to come out as the OnePlus Z — succeeding the five-year-old OnePlus X, which wasn’t received all that well at the time.
Read MoreThe OnePlus 8 and OnePlus 8 Lite have been on our radar for months, but questions are still hanging about further specifics, including the dreaded price range. While macroeconomic factors are wreaking havoc with supply chains, some new intelligence out of India could illuminate exactly what parts we're dealing with and how much we may expect to pay for either phone.
Read MoreThe coming year may mark a return of OnePlus-branded mid-range phones after nearly four years of inactivity, according to a new leak. A set of CAD-based renders shared by 91mobiles and OnLeaks show the alleged OnePlus 8 Lite with a flat display and a centered hole-punch camera. The handset takes design cues from the OnePlus 8 and the 8 Pro that surfaced in similar renders in October.
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As 2019 ends and we enter a new decade, I felt the story of OnePlus deserved a bit more examination. In an email interview with CMO Kyle Kiang, I probed the history of a company that is often as shocking in its successes as it is in its marketing misfires. As it crests its sixth year as a smartphone vendor, it's more competitive than ever, coming a long way from the days when it could barely manage to build enough $349 OnePlus Ones using a tightly controlled and very annoying invitation system.
OnePlus has also transformed in ways I don't believe any of us predicted, going from a scrappy, value-first smartphone maker to a legitimate competitor in a field that includes some of the world's most recognizable brands: Samsung, Apple, and Google.
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