Zoho isn't shy about its new app's target. Right there, at the bottom of Notebook's official product page, is a clear message saying, "Looking for an alternative to Evernote?" There's even a whole page dedicated to comparing side-by-side shots of Notebook and Evernote and telling everyone that although Notebook doesn't have everything now, it's on the right track.

So what exactly does Notebook have? Notebooks, ha! Obvious joke aside, you can create text notes, images, audio notes, and checklists. Then change their main color, group them into notebooks with assigned cover images, reorder them, move them to another notebook, search them, and share them over email or SMS.