Xiaomi is in a bad spot right now. Revenues aren't growing as fast as investors want. Competition in a saturated smartphone market is stiff. And software sales and service fees just aren't stacking up. Part of that formula comes from the ads plaguing its MIUI software experience from embeds in the web browser right down to the settings. Now, the company is beta testing an ad-free experience that may end up in the final update to MIUI 10. Read More
In the smartphone world, Xiaomi is the epitome of value for money. Now ranked fourth worldwide, it sells nearly one of every ten smartphones. But when companies start operating at such a large scale, the start-up mentality takes a backseat to more important considerations, and innovation can be stifled.
Oppo circumvented it with the "independent" OnePlus, Huawei spun off Honor for Western markets, and Xiaomi is taking an approach somewhere in the middle. Its Poco sub-brand is still under its umbrella and benefits from its resources, but has the advantage of an easily pronounceable name, some creative freedom, and room to fail without hurting Xiaomi's reputation. Read More
It's a good day to be a Xiaomi fan. The Chinese company today unveiled its new Mi 8 smartphone series powered by MIUI 10, plus the new and ultra-affordable Mi Band 3. The Mi 8 and Mi 8 SE go on sale next month, while the transparent Mi 8 Explorer Edition will be available at a later date. Read More