We didn't ask for a film exploring the idea of a society split apart by their immunity (or lack thereof) to a disease undergoing pandemic spread, but hey, we're getting one from Adam Mason and Michael Bay next year called "Songbird." It imagines a Los Angeles of the near future with mass quarantine camps, the privileged few with immunity bracelets, and a mutated SARS-CoV-2 dominating the storyline. It also has quite a bit of product placement for the very old (at least by that point) LG Wing.
Google debuted a series of delightfully dog-filled ads in September featuring a pug named Pixel being compared to Pixel the phone. They're a refreshing break from the typical big tech promo videos, complete with soft pastels and a relaxing voiceover. Now the company has released seven new videos highlighting some of Pixel's unique and exclusive software features.
OnePlus is set to announce its 8T phone on October 14 and has confirmed that it will do so with a gamified experience. Whereas in years past the company has sent fans on tours of a virtual spaceship and its corporate headquarters filled with cheeky purchase codes, this experience will be an entire so-called OnePlus World.
Google has thought it smart to pit its latest Pixel 4a against an adorable pug. According to the company's marketing material, which spans eight short videos, the phone comes out winning each and every time. This is how they lie to you, people. Everyone knows who the fair winner should be.
The LG Wing is the latest consumer handheld device to test the limits of people's wills to not go click-clack back and forth while flipping — or, in this case, swiveling — it open. With two screens, a pop-up camera, and a lot of screen real estate to go around, some will have questions about its durability and the company is trying to address them with performative CGI in a new video.
If you have a Windows PC, you're probably familiar with Microsoft's aggressive marketing tactics when it comes to its browser. The company automatically adds Edge to your taskbar after some updates, and it even sends you popups when you still won't use its Internet Explorer successor. It looks like Google is considering to introduce a similarly aggravating "feature" to Chrome for Android, as 9to5Google found out. It's working on push notifications that encourage you to use its browser when you haven't opened it in a while.
Corporate branding usually isn't anyone's jam, but it's part of how a company tries to convince consumers that buy its products that supposedly suited to their lifestyles. It is with this notion in mind that we report the brand makeover OnePlus will undertake on Wednesday.
5G is a new technology that could eventually change the way we use our phones, but right now, it's also a buzzword, and it's one that companies are all too happy to abuse. Whether it's Verizon announcing it's bringing mmWave 5G to four street corners in a random town, or AT&T straight-up lying with its glorified LTE "5GE," the 5G abuse never seems to stop, and now Samsung's announcing a new OLED screen "optimized" for — you guessed it — 5G.
Google has telegraphed far in advance of the Pixel 4's launch that it will come with a featured called Motion Sense — a radar technique developed under the name Project Soli using high-frequency radios to detect in-air gestures for user interfaces. But if you live in one country, you shouldn't expect to take advantage of this feature.
Samsung began calling its flagship Galaxy phones "water-proof" or "water-resistant" with the Galaxy S7 series, which received an IP68 rating, meaning it should be okay to submerge it into up to five feet deep water for a maximum of 30 minutes. That hasn't stopped the company from aggressively marketing its phones as great devices to use at the pool or on the beach ever since, without actually covering any water damage under warranty. The Australian Competition & Consumer Commission (ACCC) disapproves of these "misleading advertisements" and is taking the Korean company to court over them.