New data from International Data Corporation (IDC) suggests consumers are buying fewer phones, but several companies still saw substantial increases in shipments last quarter. IDC blames the slowdown on the increasing price of flagship phones and the lack of new smartphone users. Still, the decline wasn't huge and we're still talking about shipments of 334.3 million in the first quarter. That's 2.9% lower than Q1 2017.
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The Android army marches on, killing other operating systems left and right, leaving carcasses of once vibrant and flourishing platforms in its wake, dangling them more and more from the Gartner and IDC market share tables, until there's no place left for them but the ambiguous "Others" row.
The latest report is brutal for both BlackBerry OS and Windows Phone / Windows 10 Mobile / whatever Microsoft is calling its platform nowadays. It's the Q4 2016 report from Gartner and in it we learn that smartphone sales have grown 7% compared to Q3, that overall 2016 sales also increased a little, that Samsung lost its top spot as smartphone vendor for the first time in a while to Apple (likely thanks to the Note 7 kaboom), but most importantly, we also learn that Android still managed to grow its market share by 1% year-on-year, despite having crossed 80% worldwide.
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Think of the number one billion. A billion of just about anything is a lot - people, bananas, cars, pints of novelty ice cream flavors. According to a report published by market research firm Strategy Analytics, the number of Android powered smartphones shipped last year was approximately one billion, forty-one million, seven hundred thousand (give or take a few tractor-trailers worth). That's about one Android phone for every seven people on the planet, not counting tablets, set-top boxes, and other Android-powered devices.
The one billion figure is an increase of about one third over 2013, and with a total smartphone market of 1.3 billion shipped devices, Android dominates with an estimated 81.2% marketshare.
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At this point, it's essentially impossible to deny that Android is beating other mobile operating systems with a big market share stick. According to a report issued by Strategy Analytics, phone manufacturers sold a combined 295.2 million smartphones worldwide in the second quarter of 2014, 249.6 million of which ran Android. That gives Google's OS a staggering 84.6% of the market share for new devices, up from 80.2% the previous year.
Apple is still in an easy but distant second place, with 35.2 million iPhones sold, accounting for the largest portion of the remaining market with 11.9%. Apple's sales rose from last year, but total market share fell.
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A little less than a year ago, we saw a report that showed the Galaxy Tab was the most popular Android tablet, followed closely by the Kindle Fire. A lot has happened since then. The Nexus 7 has rolled out and set the new bar for what a small, cheap Android tablet should be. So, what's changed worldwide? Well, according to Animoca, not much.
According to the firm—which distributes games and entertainment apps—the Galaxy Tab 2 7.0 is the top Android tablet with 11.8% of its network, followed closely by the 10.1 model of the same line. Following that is the Kindle Fire and the Kindle Fire HD which collectively make up another 12.4% of Animoca's users.
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Every so often, with all the new device releases, lawsuits, feature scandals, and scathing editorials that fly back and forth across the tech world, it's nice to step back and take a look at the state of the industry from the comforting safe haven of numbers. ComScore's recent round of stats shows an unsurprising yet telling look at the US mobile industry. Predictably, Android remains the top dog with iOS following closely behind. For the period from May to August, gains made by both platforms were much higher than they were between February to May. Obviously summer is a pretty big time to buy smartphones, especially given the late-June launch of the Galaxy S III in the states.
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So Eric Schmidt recently gave an interview at LeWeb 2011. In the middle of a conversation mostly about world governments and democracy, he dropped a bomb about the future of Google TV.
by the summer of 2012 .... the majority of the televisions that you see in the television stores here will have Google TV embedded in it
You read that right, Eric Schmidt expects Google TV to somehow end up on 50%+ of televisions sold in the next 6 months. Google TV is probably hovering around 0% of televisions sold today.
There were almost no details given on just how he expects Google to accomplish this, he only mentioned "a similar strategy to what we did with Android, the price is free." That's great and all, but Google TV isn't "free" to the consumer, you need a beefier CPU, memory, and storage to run the OS, all of which increase the price of the TV.
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A recent report from ComScore indicates that as of July 2011 82 million Americans own smartphones, with Android running on 41.8% of those devices, iOS on 27%, BlackBerry OS on 21.7%, Windows Phone on 5.7%, and Symbian on 1.9%.
The survey clearly indicates that significant gains have been made by Google and Apple at the expense of RIM, Microsoft, and Nokia.
Additionally, the survey also looked at the market share of hardware manufacturers and interestingly Samsung was well ahead of the rest with 25.5% market share. I nearly choked when I first saw this figure as just a month ago Samsung's market share in the US was at a measly 8%.
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Mobile advertiser Millennial Media has released its monthly "Mobile Mix" report detailing the state of the mobile industry from its eyes. Things are looking good for Android, while still remaining basically the same overall:
- Android had a strong growth month, and increased 15% month-over-month. Android had a 61% share of overall smartphone impressions and was in the top spot for the 8th straight month.
- Samsung grew 28% month-over-month as a manufacturer, and was the second leading manufacturer on our network.
- Motorola was the 5th leading manufacturer, and had 3 phones in the top 11 mobile phones.
- When breaking down ad spend from applications on our network, 48% came from Android apps, while 43% came from iOS apps.
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