It's no secret that Huawei's smartphone efforts haven't been noticed by many American consumers. More troubling, though, seems to be news coming out of the company's value sub-brand Honor in recent days. Speaking to a source, we've heard anecdotally that Honor US continues to be the target of layoffs in Huawei Device's larger US presence, but a tipster also reached out to us last week with this bizarre email about the company migrating user data out of the United States.
The email itself is pretty dull, and Honor never actually says why they're migrating Huawei ID data from the US to Germany.
The Huawei Honor 5X's sales pitch isn't complicated, and it doesn't have to be: $199 gets you a metal-body smartphone with a fingeprint scanner, LTE, and a 5.5" 1080p display. There's no uninstallable 3rd party bloat (Twitter, Facebook, FaceTune, and Shazam can all be removed), and while it does run Android 5.1.1 with Huawei's lamentable custom UI layer, the price really does make this easier to ignore.
Is the Honor 5X the perfect smartphone for the Android enthusiast on a budget? Probably not, if I'm honest, unless you're willing to hold out for the possibility that a robust custom ROM community emerges after the handset's launch.
I've been writing about Android phones for over three years, and I'm going to be honest: I still think I'm pronouncing "Huawei" wrong. (Wah-way. WAA-whey. Hoo-waa-way.) Huawei is perfectly aware that their branding outside of Asia isn't exactly stellar, and it looks like they're taking steps to improve it. Say hello to "Honor," a new Huawei sub-brand introduced to Europe this week. The first phone launched under the label will be the Honor 6.