Huawei’s budget sub-brand Honor is the subject of increasing chatter in phone geek circles of late. In January, the Honor 5X introduced the “company” (insofar as they operate as a separate business unit) to a Western audience with a very affordable, metal-bodied phone.

The device, though, seemed to land on deaf ears, at least among enthusiasts. I can’t speak to how the Honor 5X did in US sales channels, but initial launch buzz quickly wore off once reviews went to press, and the phone itself really was pretty mediocre in retrospect. Its dazzle, its allure really came from looking the part of a $300-400 phone while costing much less.

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