If you're in the market for a new phone on AT&T, the time to buy is now. The company is running a promotion that knocks 50 percent off of all smartphones – including top-tier handsets like the Galaxy S4/Active or HTC One. To make this deal even more enticing, all activation fees are also getting waived through the end of the month. That's a hell of a deal.

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Here's how it works: you select the device you want, add it to the cart, and go through the normal motions of selecting your plan (or upgrading your line if you're already an AT&T customer).

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