There are whole industries built around hunting for the very best deals (we do what we can to point out ones our readers express interest in), and now Google is rolling out a couple of new tools for Search and the Shopping tab that should make bargain shopping and Black Friday deal-hunting a little easier.
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During I/O, Google has announced open cart reminders for shopping built right into Chrome. It allows you to track your open carts on shopping websites inside the browser, without you having to leave the corresponding websites open indefinitely. But the company has also introduced a few other shopping features that are worth highlighting, including an option that allows you to connect your loyalty programs with your Google account to show you the best prices right away.
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This story was originally published and last updated .
Google is relentless in putting all but its most successful ventures out to pasture — it's one of our least favorite things about the company. Only a week has passed since the imminent removal of its Wifi app was scheduled for June, and already, Google is back for more. This time, the search giant has set its sights on Google Shopping, as the company plans to shut down its dedicated mobile app within the next few weeks.
Read MoreGoogle is getting into the business of retail superlatives with a new mini-site telling you about the best things for everything — whether the product you want is for coffee, for power generators, or for board games, you've got options for it. All of this in an effort to prop up its Google Shopping service.
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It's been admittedly hard to try out makeup before purchasing in 2020. While I haven't experienced this first-hand, I've heard that having to wear a mask in public is proving to be a problem (duh). But worry not, Google is here to save the day with a new set of tools that will help you visualize makeup from the comfort and safety of your home.
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Google is using its expertise as a search company to help you find the perfect (or more specifically, the most-searched for) gifts for the special persons in your life. The business has created a guide that shows you this year's top 100 trending presents for all types of people on your list.
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Last month, Google Shopping added features to make local shopping easier with new information on availability and curbside pickup options. In light of the upcoming holiday season, the search company has now announced that it will add price insights, deal alerts, and more comprehensive shop comparison tools.
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We're all looking for ways to stay safe while we're out and about these days. You're masked up, you've got your sanitizer, and you're in and out of the store as quick as you can be. Wouldn't it be better if you could do it even faster, though? In another update to its Shopping tab, Google has introduced some safety-geared features to help you do just that.
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Since it was first introduced back in 2015, the Google Store website has been the de facto place to find Made By Google products like Pixel phones, laptops, and tablets. Featuring elegantly designed product pages and detailed lists of specifications, it's the place every Google nerd enjoys browsing during their free time. Now the site has introduced a video page collecting everything from device promotional ads to setup guides.
An upcoming version of Google Shopping shows evidence of some new features that will enhance your online shopping. A teardown of version 52 of the app revealed assets relating to AR item previews (similar to those in the Amazon and Ikea apps), dark mode, and a Google Lens shortcut built into the search bar.
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