In a lot of ways, Fitbit's wearables are the best option for Android-compatible smartwatches. That's probably why Google straight-up bought the company, and is folding its fitness tracking smarts into Wear OS later this year. But Fitbit continues to support its existing home-grown products with software updates. It just happens that the latest one also ties it in even closer with Google's ecosystem. Read More
You may not be thinking about Fitbit in a time of pandemic and lockdown, but the fact is that you do have the opportunity to jog around the block or hit the park — socially distanced from others, of course. In a way, the debut of the Fitbit Charge 4 comes at a perfect time for the company looking to gain some spotlight in the fitness tracker market as it continues to await the closure of Google's acquisition.
In time for the holiday season, Fitbit is updating a whole bunch of software and services in the hopes of getting everyone excited and resolved for a healthier 2020 — just as it hopes Google ownership will improve its stance in the fitness tech marketplace. Fitbit OS 4.1 will be rolling out some features originally exclusive to the Versa 2 to other smartwatches while Fitbit Premium will be adopting more special routines to inspire some better habits. Read More