The Amazon Fire phone is interesting for a number of reasons. It's the company's first attempt at a smartphone. It crams Fire OS into a smaller form factor than it's had to accommodate before. It has five - yes, five - front-facing cameras, four of which serve as the backbone for what Amazon calls Dynamic Perspective. One thing the phone is not interesting for, however, is being a good deal (more on that below).
Amazon wants you to buy its shiny new Fire Phone, and one of the biggest selling points is that fancy head-tracking camera system. So naturally, the first two games to come out of the company's home-bred Amazon Game Studios for the Fire Phone feature functionality that can only be done with that specific hardware. Unfortunately, both platformer To-Fu Fury (available now for $2) and Match 3 RPG Saber's Edge (free) exhibit classic signs of Kinect Syndrome.
Amazon is hoping the Fire Phone will be a hit with consumers despite the higher than expected price and AT&T exclusivity. To make its case, the retailer is looking to ensure there are plenty of apps and games that take advantage of the device's unique features. Developers can get up to $15,000 in Amazon coins to give away to users if they go along. There are some caveats, of course, but that's a lot of free money.
Jeff Bezos took to the stage earlier today to announce Amazon's first entrant into the highly competitive smartphone industry, the Fire Phone. Not only was the presentation loaded with some of the shiny new features of the handset and Fire OS, all meant for the press to disseminate to potential buyers, but there were also a few unusually blunt efforts to attract developers. In the midst of demonstrating Firefly and Dynamic Perspective, portions of the presentation were focused on explaining that developers would be able to extend these platform features in their own apps.
Update: Here's a video of the full press conference.
We've been hearing about Amazon's potential smartphone for what seems like years, but today it's finally real. At a super-exclusive Amazon event, Jeff Bezos talked about Prime, Kindles, FireTV, customers, some other stuff, and took wraps off of the company's first go at a phone. It is, as you may have guessed, an interesting one. It's packing some rather unique features, as well as top-notch hardware:
4.7" IPS LCD HD display "optimized for one-handed use" – 590 nit brightness, Gorilla Glass
Quad core 2.2GHz processor
Adreno 330 GPU
13MP f/2.0 rear shooter, OIS – instant access button, even with the screen off
Four front-facing cameras for dynamic perspective and a wider field of view
Unlimited photo storage (cloud)
Dual stereo speakers
Ships with non-tangle headphones with flat cable and magnetic buds