The titular beach bum in Beach God doesn't have a name, but he looks like a Chad. I'm going to call him Chad. Chad is hoping to impress the voluptuous ladies strolling past his tiki bar, using the time-honored technique of flexing his biceps and pectorals. His motivation might not be entirely lust-driven, because if just one of the ladies passes him when he's not flexing, he literally dies of embarrassment.

But here's the rub: Chad also dies if he flexes for too long, presumably collapsing into a pile of bones because he just couldn't handle the strain. Since the beach is littered with a never-ending procession of identical pixelated hotties, he's in quite the pickle.