Many don't realize that net neutrality isn't just about ensuring you aren't (directly or indirectly) charged more for data from specific services and sites, it's also about making sure telecom companies don't abuse their position to charge less in a practice called "zero rating." Being able to access some services without counting the data used against your plan might sound like a free bonus, but there could be hidden long-term costs. According to a recent multi-year study by Epicenter.works related to net neutrality enforcement in the EU, countries which have allowed zero rating have higher costs for wireless data in the long term.