Google's no stranger to Star Wars-themed May the 4th promotions. Last year Android Pay offered dancing bugdroids with your purchase, and this year it's pushing discounted content on Google Play. But that's not all Google has planned for the date, the Assistant is also getting some Star Wars day love. Google's using Disney's corporate holiday as an opportunity to remind you that its Assistant can display showtimes when asked, now with Fandango-integrated checkout and seat selection.

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