Most of you are probably familiar with AT&T's very misleading initiative to dub an enhanced version of 4G LTE "5G Evolution." As the top comment on that post predicted, the "5G E" icon has begun to roll out very quickly, already hitting both the LG V30 and Samsung Galaxy S8 active less than two weeks after the announcement. Read More
Technology is complicated enough for the average consumer, but carriers have a long and storied history of manipulating terminology to make it even harder to follow. Years ago, carriers like T-Mobile and AT&T jumped the gun on 4G by rebranding their 3G HSPA+ networks as "4G." Now, AT&T is doing the same thing as we move on toward 5G. After announcing 5G Evolution branding earlier this year, it's going to use a fake 5G icon on LTE phones. Read More
Uber hired former Coca-Cola exec Rebecca Messina as its first chief marketing officer two days ago, and she's joining just in time for the announcement a complete rebrand. The Uber and Uber Eats apps have been updated with new logos that use a proprietary new typeface called 'Uber Move.' Read More
LG's mobile business has been doing some questionable things lately. It all began to go downhill when it released a V30 with slightly better specs as the "V30S ThinQ" for a whopping $929.99 (which it has since lowered by $200). It then updated the existing V30 with "ThinQ" branding as well. The company now seems to be doing the same thing with the G6 for some reason, despite the phone being over a year old. Read More
Android Wear may be changing its image, according to a Reddit post by user H3x0n. Per the post, during the setup of an Android Wear watch (the post didn't specify which), H3x0n was greeted with both a new icon and an unfamiliar name for the operating system. Read More
Alternate title: Android Pay is dead, long live Google Pay
Since mentions of 'Google Pay' and 'G Pay' started popping up at the turn of the year, we knew some changes were likely afoot. Then the new marks started rolling out more widely, as Google officially announced that it was unifying its payment branding.
Today seems to be the day we say goodbye to Android Pay for good, as the website is now redirecting to the Google Pay site, four new YouTube videos have been released, and the Android Pay and Google Wallet apps are getting rebranded. Read More
No matter how you feel about Samsung and the Galaxy S8/S8 Plus, you have to admit they're really, really pretty phones. The curved display and sleek frame are incredibly well-designed compared to most other devices, and the GS8 will stand out in one other unexpected way—there's no carrier branding. Even Verizon and AT&T have been persuaded not to stamp their logos all over the phones. Read More
Google for Work, also commonly known as Google Apps, is a service available to businesses on a subscription model from Google. As you might figure out from the name, it allows companies to create and manage accounts that can use Gmail, Google Calendar, Hangouts, Google Drive, and other related services. As a matter of fact, everyone at Android Police has a Google for Work account.
The Information reports that Google is discontinuing the use of the 'Google for Work' brand, and replacing it with 'Google Cloud.' One of their sources, someone who was briefed on the change, said "The name change is Google’s way of saying, ‘We have the best cloud platform, period.'" The Information believes they will formally announce the name on September 29. Read More
For about a year there Samsung decided that everything it produced with even a whiff of media presence needed to be branded "Milk," starting with music, jumping to video, then killing video, then trying video again in VR to augment the Gear VR headset. If the name "Milk VR" doesn't mean much to you, then you're not alone - apparently someone at Samsung thinks the branding is pretty nonsensical too. They've just changed Milk VR to Samsung VR from here on out, both on the web and the Play Store. Read More