Android Police

Articles Tagged:

analytics

InBrief
2
Google Analytics for Android now displays App+Web and Firebase properties (APK Download)

Google Analytics for Android now displays App+Web and Firebase properties (APK Download)

2

App usage went up 40% during the pandemic, according to report from App Annie

App usage went up 40% during the pandemic, according to report from App Annie

According to a recent report from App Annie, app use is up an incredible 40% year-over-year in Q2, driven in no doubt due to the ongoing pandemic. Between needing more apps for better work-from-home workflows and boredom from simply being stuck at home, the time we're spending using apps reached an all-time high of 200 billion hours during April, making last quarter the biggest yet for both app use, downloads, and consumer spending.

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5

The new Google Marketing Platform replaces DoubleClick starting July 24

The new Google Marketing Platform replaces DoubleClick starting July 24

Google announced last month that it would be restructuring a number of its marketing and analytics tools into fewer brands with names that more clearly reflect what the products actually do. Part of the new slate of offerings is going live tomorrow in Google Marketing Platform, a combination of Google's existing DoubleClick and Analytics 360 suites.

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2

Facebook Analytics is now available on the Play Store

Facebook Analytics is now available on the Play Store

Facebook Analytics, a tool that helps brands measure things like customer engagement, now has its own app. The service offers insights into user demographics, app usage, and more, and can even send push notifications when significant anomalies from normal user activity occur.

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3

Cloudflare reveals its new networking analytics Mobile SDK to help developers improve app performance

Cloudflare reveals its new networking analytics Mobile SDK to help developers improve app performance

Analytics is a big business. It's not just about building a product, you need to know how to optimize it. Time can be spent more efficiently when you have the data required to point you in the direction of problems. To that end, Cloudflare—of DDoS mitigation fame—is releasing the Cloudflare Mobile SDK to help app developers better optimize networking performance. 

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84

Motorola doubled its marketshare and shipped twice as many phones this year

Motorola doubled its marketshare and shipped twice as many phones this year

Motorola's acquisition by Lenovo has been a mixed bag, at the very least. While the company still makes some of the best budget phones around (like the G5 Plus), it has largely stopped delivering speedy Android updates, and its product lineup gets more confusing by the month. Despite those problems, Motorola is still doing just fine in the United States, and even doubled its market share compared to this time last year.

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85

OnePlus reverses course on analytics data collection after public outcry

OnePlus reverses course on analytics data collection after public outcry

The latest mis-step from OnePlus occurred a few days ago, when a software engineer discovered that OxygenOS (the default ROM for OnePlus phones) was sending massive amounts of analytics data to the company. While many companies collect some amount of data to help fix bugs, OnePlus' data collection was far more than necessary. Some of the information being sent to the company's servers included the phone's IMEI number, the phone number, MAC addresses, mobile network names and IMSI prefixes, Wi-Fi connection info, the phone's serial number, and every app that was ever opened.

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248

[Never Settle] OnePlus found to be collecting personally identifiable analytics data from phone owners

[Never Settle] OnePlus found to be collecting personally identifiable analytics data from phone owners

Analytics data is important for any software project. The data can help developers figure out what features people use, what bugs need to be fixed, and what/where the target market is. OnePlus, in its never-ending mission to make itself the worst Android phone manufacturer on the planet, has been discovered collecting massive amounts of analytics data from phone owners. The collected data includes IMEI numbers, MAC addresses, mobile network names and IMSI prefixes, serial numbers, and more.

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37

[Not Calendar] Google's AdSense and Analytics sites get a Material Design makeover

[Not Calendar] Google's AdSense and Analytics sites get a Material Design makeover

Ever since its introduction many, many moons ago, Material Design was promised as an adaptable design language that's suited for our modern web: it works across platforms, it feels vibrant and responsive, and it brings layers and a sense of real interactions with something as static as a flat mobile or desktop screen. But even Google hasn't been diligent about implementing Material Design in its own sites. Contacts and Google+ are perhaps the most prominent two that got the makeover, but other entities still lag behind. (Like Calendar... Why?!)

Today, however, is a happy day for MD lovers who also happen to manage sites or ads — ie, probably not many of our readers.

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