The Moto G4 is about to launch in the US on July 12 for prices starting $199.99. However, you can get it much cheaper today if you are an Amazon Prime member and you don't mind seeing ads on your lockscreen. How much cheaper? How about $75 less? Yes, that covers 75% of the cost of a yearly Prime membership and puts the Moto G4 at a ridiculously cheap price.

This is possible thanks to Amazon's newly announced Prime Exclusive Phones venture, which basically subsidizes the price of new unlocked phones by putting Amazon apps and ads on your lockscreen. It's the Kindle Fire approach applied to non-Amazon devices.

Read More