Amazon is now officially selling Echo devices in Italy and Spain, and there are dozens of local Alexa skills from various developers ready to go. This follows launches into France and India earlier this year, as Amazon looks to new arenas of competition with Google Home products.
Users will be able to make use of Alexa skills from regional brands such as RAI, Giallo Zafferano, BTicino, Televisión Española, Renfe, EL PAÍS. Alexa-enabled products from Sonos, Bose, Harmon Kardon, and more will now be able to support Spanish and Italian.
The standard Echo, as well as the Dot, Plus, Spot, and Sub will start shipping to customers in the two countries next week after going up for pre-order yesterday. A separate post on the Alexa developers site announced the expansion of Alexa Voice to Spain and Italy, with some examples of which devices are compatible and what can be done with them.
SEATTLE--(BUSINESS WIRE)--(NASDAQ: AMZN)—Amazon today announced Alexa and Echo are now available for Italy and Spain. Additionally, developers around the world have created skills and devices with Alexa built-in for Italian and Spanish customers. Read the press release announcing Alexa for Italy here, and the press release announcing Alexa for Spain here.
“Tens of millions of customers around the world are already using Alexa, and today we’re excited to introduce her to our customers in Italy and Spain”
“Tens of millions of customers around the world are already using Alexa, and today we’re excited to introduce her to our customers in Italy and Spain,” said Toni Reid, Vice President, Amazon Alexa. “We’ve built a new experience that honors the unique cultures in Italy and Spain, ensuring Alexa knows what matters most to customers just as a local would. Developers are an essential part of creating these new experiences, and Alexa launches with hundreds of skills including popular Italian and Spanish brands like RAI, Giallo Zafferano, BTicino, Televisión Española, Renfe, EL PAÍS, and a rich selection of Alexa devices from the likes of Sonos, Bose, Harman Kardon, NETGEAR, Sony, and more.”
Echo, Echo Plus, and Echo Dot are speakers designed entirely around your voice—they’re always ready, hands-free, and fast. Echo Spot brings you everything you love about Alexa, in a stylish and compact design that can show you things. Echo Sub is an Echo companion device for those looking to enhance their music playback experience on compatible Echo devices with deep, rich bass. Amazon Smart Plug is a new smart home device that enables you to control your compatible lights, fans, coffee maker and more using just your voice.
Alexa is the brain behind Echo—just ask, and she’ll answer questions, play music, read the news, set timers and alarms, check sports scores, control lights around your home, and much more. With far-field voice control, Echo can do all this from across the room. Since Alexa runs in the cloud, she is always getting smarter—plus, it is simple for developers to build Alexa skills and integrate Alexa into their own products.
Echo, Echo Dot, Echo Plus, Echo Spot and Echo Sub are available for pre-order in Italy and Spain today and will begin shipping next week.