ZTE sub-brand Nubia is practically unknown in the West, so it will be surprising to many to see this impressive looking gaming phone launched by the Chinese firm. The Red Magic has been designed from the ground up with advanced gamers in mind. It has an ergonomic anodized aluminum chassis, an air convection cooling system, and that all-important LED light strip on the back.

Android gaming phones have had limited success up to now, with last year's Razer Phone being the most high-profile recent example. Despite its incredible 120Hz display, there were few plus points about that device. OEMs seemingly aren't going to give up, however, with Xiaomi recently announcing the Black Shark ahead of this latest attempt by Nubia.

Specs

OS Android 8.1 Oreo
Display 5.99" (18:9, 1080 x 2160, 403ppi)
CPU / GPU Qualcomm Snapdragon 835 / Adreno 540
Memory 8GB (LPDDR4X)
Storage 128GB (UFS2.1 2-LANE)
Rear Camera 24MP, f/1.7, 4K video at 30fps, slow-motion 720p at 120fps
Front Camera 8MP, f/2.0, 1080p video at 30fps
Battery 3800mAh
Sensors Fingerprint, G-sensor, Electronic Compass, Gyroscope, Proximity, Ambient Light Sensor, Sensor Hub
Ports USB 2.0, Type-C, Dual nano-SIM slot, 3.5mm audio jack
Dimensions 158.1 x 74.9 x 9.5(6.8) mm
Weight 185g

With 8GB of RAM, 128GB of storage, and a huge 3,800mAh battery, the internals of the Red Magic are mostly as you'd expect from a high-end device tasked with intensive gaming performance. It does use last year's Snapdragon 835 chip, unfortunately, unlike the Black Shark which packs the newer 845. Nubia also talks of a proprietary performance-enhancing feature called "GameBoost" that's meant to free up memory for gaming activities.

The Red Magic will go on sale initially through Indiegogo on April 26th for an early-bird price of $399, and it looks to be available globally. The only model mentioned on the site is the black one, but there appears to be a red version in the works too. More information about pricing and availability is expected soon.