In 2014, the US was shocked to see a flock of sea hawks fly in from the northwest and, despite normally preying on fish, completely devour a team of broncos from the Rockies. This year the birds are still on the offensive, but a group of patriots from New England have banded together to stop them. On Sunday, we will get to see the two sides do battle in a giant bowl.

Wait, that's not what's happening this weekend? I better Google this some more.

Huh, look what pops up now.

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That's right, the NFL has created a YouTube channel that contains clips and commentary on the good old American sport of football. Google has integrated the clips into the top of its search results, so fans can get quick access to the videos they want to see, and the more confused among us can quickly have their questions answers. Try searching for the Super Bowl or specific teams and see what pops up. Sometimes multiple videos make the list.

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This cooperation comes just in time for the Super Bowl on February 1st, but Google says clips will still appear all throughout the off-season, and when the sport returns in 2015-2016, highlights and analysis will continue to populate the channel and the top of search results. These show up on desktops and mobile devices alike.


Let me know if those sea hawks are able to touchdown on land with those patriots firing away at them. I hear you can watch the skirmish live on TV.

Source: YouTube blog