Dear Barnes & Noble: bless you, ladies and gentlemen, for making the Nook Color. Without it, the Android modding scene might be less vibrant than it is now. On that note, the Nook Simple Touch with GlowLight (a Kindle-style e-ink reader, also running Android) has received another price drop. Now you can pick one up for a cool $99 - not bad for a device that launched at the already-low price of $139.
I've got a Nook Simple Touch with GlowLight (or NSTG, as the modders over on XDA tend to abbreviate it) and I can say that it's a pretty solid little reader on its own. But the reason that it has continued to hold the attention of Android fans is that it runs Froyo 2.2, something that can't be said for the Kindle competition. With a little know-how, it's pretty easy to get either a rooted stock build or a simple custom ROM loaded up. Granted, there's not a whole lot that can be done with the low-power hardware and black and white screen (the ability to download apps straight form the Google Play Store is notably absent). But it does make the Nook Simple Touch and its illuminated brother the only widely-available e-ink reader that can read both Barnes & Noble and Amazon Kindle books. The NSTG has been on the market for about a year and a half, and is probably due for a refresh.
The Nook Simple Touch with GlowLight is already selling at the reduced price on Barnes & Noble's website, Best Buy, and Wal-Mart, but not Staples or OfficeMax. The retail prices for other stores should drop sometime this week. For those who can't spare $20 for the light-up screen, the standard Nook Simple Touch is $79. If you're ready to start modding, grab a Windows or Linux machine and a MicroSD card and head for this XDA post.
NEW YORK--(BUSINESS WIRE)--NOOK Media LLC, a subsidiary of Barnes & Noble, Inc. (NYSE: BKS), the leading retailer of content, digital media and educational products, today announced amazing new low pricing for the highly acclaimed NOOK Simple Touch GlowLight. Beginning today, customers can purchase the award-wining NOOK Simple Touch GlowLight for just $99. This incredible device at an unbeatable value is available at the nearly 700 Barnes & Noble retail stores nationwide and online at www.nook.com.
NOOK Simple Touch GlowLight is the most versatile reader ever created, and is the first designed to address E Ink customers’ number-one request: the ability to read in the dark in bed and avoid disrupting a significant other. Featuring Barnes & Noble’s innovative lighting technology, GlowLight shines uniformly across the display and adjusts with just a touch, so customers can control the amount of light illuminating their device, whether in a dimly lit or pitch dark room. At under 7 ounces, NOOK Simple Touch GlowLight is also Barnes & Noble’s lightest NOOK ever. The device’s ergonomic back and soft-touch design make it super comfortable to hold in just one hand – perfect for staying up all night in bed with a can’t-put-it-down novel or for carrying everywhere. Now at the amazing new low price of just $99, NOOK Simple Touch GlowLight is perfect for students and customers seeking an exceptional reading experience for everything from late night studying to lounging on the beach.
“At just $99, our high-quality, top-rated NOOK Simple Touch GlowLight is an unbeatable value for customers who are seeking an unparalleled, pure reading experience that goes from beach to bed, day or night,” said Michael P. Huseby, President, Barnes & Noble, Inc. & CEO, NOOK Media LLC. “NOOK Simple Touch GlowLight is the first Reader to hit the market with built-in illumination for reading in the dark and is the perfect way to experience NOOK’s best-in-class digital reading experience at an unbelievable price.”
NOOK Simple Touch GlowLight features a revolutionary built-in screen protector offering paper-like reading with no glare, even in bright sunlight. It provides access to Barnes & Noble’s expansive digital bookstore featuring more than 3 million books, magazines and newspapers, and enables customers to borrow digital books from public libraries as well. The device can hold up to 1,000 NOOK Books® and more content using expandable memory.
Customers can visit www.nook.com or visit the NOOK Digital Shops™ and displays in any of Barnes & Noble’s nearly 700 bookstores for more information. Barnes & Noble offers Always Free NOOK Support in all of its neighborhood bookstores, with more than 35,000 NOOKSellersTM across the country ready to assist customers with setting up their NOOKs or choosing their next great read.