Today, Google flipped the switch on paid app purchases in more countries, such as India, Sweden, and Denmark, just as promised, and with that came another subtle, yet important, change. Instead of showing prices in developers' native currencies, all application prices are now converted on the fly into your own currency.
Here's what the Market looks like for me in the US now - notice the tilde (~) symbol next to converted prices:
Here is Sweden:
And here's Denmark: