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JerryRigEverything proclaims Xiaomi Mi6 a durability champ, with massive improvements over the Mi5

A new phone launch and we get a new JerryRigEverything video. You can pretty much guarantee a new flagship will merit his attentions — as well as his smooth and impassioned desire for wanton destruction — and Xiaomi's latest Mi6 is no different. After submitting the phone to his will, it came out in one piece, unlike last year's Mi5.

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The Sims Mobile is out as a soft launch title currently available in Brazil

Electronic Arts have soft-launched their new Sims game in Brazil. It is titled The Sims Mobile, and it is offering an experience a bit more similar to the PC franchise. Currently, the majority of us cannot install it from the Play Store but if history is anything to judge by it should be releasing for the rest of us soon.

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[Minority Report] Google and Coca-Cola may target personalized ads at you - in real life

Google and Coca-Cola's partnership effort for in-store advertising displays looks to be bearing fruit. The advertising system uses DoubleClick's preference and tracking data combined with Google's Beacon Platform to serve up targeted ads by pulling data from passing smartphones. With that info, displays are able to select content based on your preferences in the form of advertisements specifically targeted to passersby. In a recent grocery store pilot program the Minority Report-style ads performed quite very well.

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27 new and notable (and 1 WTF) Android games from the last week (5/3/17 - 5/9/17)

Welcome to the roundup of the best new Android games that went live in the Play Store or were spotted by us in the previous week or so.

Please wait for this page to load in full in order to see the widgets, which include ratings and pricing info.

Looking for the previous roundup editions? Find them here.

Featured App

Today's roundup is presented by PlayMobo: Gaming News & Bounty from Magic Entertainment Software Inc. Who among the gaming community wouldn't want to earn free gift cards just for playing a video game? What if I told you there was an app for Android that allowed you to do this very thing.

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Amazon is adding voice calling and messaging to Alexa

Amazon's Alexa assistant is currently only talking to you, but you will soon be able to have Alexa reach out and touch someone else. Amazon is adding voice calling and messaging to its Alexa devices, which will most likely be available in time for the launch of the Echo Show on June 28th. This won't be connected to your phone number—it's a completely separate way of making and accepting voice calls.

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The 5,000mAh ASUS ZenFone 3 Zoom is available now for $329

ASUS has just announced the general availability of the ZenFone 3 Zoom. With a focus on insane battery life and an impressive dual-camera set for instant dedicated optical zoom, ASUS has wrapped a pretty fantastic phone up inside a svelte 7.99mm all-metal build. I don't usually go for mid-end phones, but this is really attractive on paper. The $329 price tag is pretty fantastic, too.

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Qualcomm announces the Snapdragon 660 and 630

Qualcomm has announced two new platforms today, the Snapdragon 660 and 630, meant to supplant the 653 and 626 respectively. Both are built on the company's latest 14nm FinFET process. They are also each part of Qualcomm's so-called "High tier," which rests — as one would numerically assume — between the 800 and 400 tiers. I don't want to oversimplify too many details of this release since it is very nifty, but at the same time I would like to ensure the information I'm presenting is accessible, so forgive me if I occasionally digress and/or geek out.

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7 new and notable Android apps from the last week (5/2/17 - 5/8/17)

Welcome to the roundup of the best new Android applications that went live in the Play Store or were spotted by us in the previous week or so.

Please wait for this page to load in full in order to see the widgets, which include ratings and pricing info.

Looking for the previous roundup editions? Find them here.

Featured App

Accu Battery

Today's roundup is presented by Accu Battery from Digibites. Batteries today are ubiquitous with just about every device we use, as they play a critical role in our day-to-day that is difficult to dismiss. This means that it is pretty important to stay on top of your battery usage.

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Hands-on: Socratic launches Android app for homework answers

Socratic was launched for Android on May 2nd, but it has been on iOS under the name Homework Genius since last year. It has a pretty interesting premise: you take pictures of your homework, and it tells you about the topic and provides answers. How well does it actually work, though?

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The Google Home has a built-in library of relaxing ambient audio

Feeling like you want to relax after you've finished that meal you prepared with Google Home's help? Overwhelmed by your Home's answer to what's on your schedule tomorrow? Just ask it to help you relax with some soothing ambient sounds. Currently offering a catalog of 15 different ambient sound themes, Google Home can now replace your sound machine.

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