Amazon announced a handful of new Fire tablets tonight, one of which is designed specifically for kids. The company looks to be going after Fuhu's nabi and Samsung's Galaxy Tab 3 Kids with the Fire HD Kids Edition, and it's going straight for the jugular.
First off, the Fire HD Kids Edition (FHDKE?) has an unheard of two year, no questions asked guarantee. If the tablet gets broken any time within the first two years – regardless of how it happens – Amazon will replace it at no charge.