Told you so - the price of the XOOM will indeed be significantly less than $1,200 (at least according to Motorola CEO Sanjay Jha). In fact, if you decide to take the WiFi-only route, the tablet will cost just $600 - half of the price Best Buy put up (and subsequently took down). 3G connectivity will come with a $199 premium (jacking the price up to $799), though it's worth noting that the XOOM's radio will see an LTE upgrade sometime down the road.
One of the few tech blogs who managed to get their hands on Motorola's upcoming AT&T flagship - the Atrix 4G - is, of course, Engadget. The reviewer, unsurprisingly, is the infamous cool geek and editor-in-chief Joshua Topolsky, who, from my experience reading Engadget's reviews, does a good overall job but fails to go into those details that matter to most Android users. The Atrix 4G review is exactly what I had expected, and I'm going to summarize it and save you 20 minutes reading it.
Less than a week after the Best Buy ad for the XOOM was leaked, the official pre-order page has launched. Stunningly, the price quoted on the website is $1,199.99, significantly higher than the price quoted on the original ad which was $799.
Best Buy pre-order page
If true, the price is an exorbitant markup over the retail price shown in two separate tips we've received of the product listing in the Best Buy systems: both show the XOOM as costing Best Buy $550, with the employee price being just $577.50.
- As rumored, Motorola XOOM is indeed going to cost $799 and will require a 1-month data package to unlock WiFi. February 24th remains the go-live date. Anyone still up for picking it up?
AT&T’s announced pricing for the Motorola Atrix Laptop Dock left much of the community scratching their heads. $500 for a gutless laptop? Though the docking capability is innovative, many were put off and vocal of steering clear of the Atrix altogether. Forbes reached out to AT&T for some commenting and were delivered this message from VP Mike Woodward:
With many Cliq XT users threatening to walk after Motorola’s Eclair update fiasco, T-Mobile is feeling quite sympathetic. In an effort to prevent more customers from cancelling and subscribing elsewhere, T-Mobile is now offering Cliq XT users some form of compensation through their Customer Loyalty department. Due to the proposed confidentiality of the memo the exact incentive is unknown. Cliq XT users are encouraged to call and find out what’s the best they can get to remain loyal to the purple T.
Well at least you're honest about it, Motorola. The company just updated its Software Upgrades page, and the news isn't good for owners of the CLIQ XT, i1, Flipout, or Charm. We already knew that the first of those four phones will eternally be stuck on Android 1.5, but what may come as a bit of a surprise is that the i1 is now in a similar situation (i.e. forever doomed to Cupcake), while neither the Flipout nor the Charm will ever see an OS version more recent than Eclair.
A leaked ad from Best Buy shows that the Motorola XOOM will be priced at $799.99. It also confirms rumours that the tablet will be available in-store from February 24th.
The ad seems to be the real deal (complete with the trademarked Best Buy yellow price labels), however we couldn't help but notice a few glaring spelling mistakes. Either the ad is a fake, which is unlikely at this point, or Best Buy needs to fire its current spell-checker.
Remember the 15-second preview of Motorola's XOOM Super Bowl commercial that was leaked online a few days ago? Guess what - it's Super Bowl Sunday, the ad just aired in front of millions of people, and Moto immediately released the whole thing on YouTube, so that those of us who missed it could inspect just what exactly Moto's creative genius has been up to lately.
Unsurprisingly, the ad's 1984 theme (remember the teaser?) continues to implicitly take silent jabs at Apple, introducing the XOOM as "the tablet to create a better world."
So, does the full 1 minute ad impress or has Motorola failed to showcase the product properly?
It's pretty much universally agreed upon that Honeycomb's UI overhaul looks awesome, with its Tron-inspired holographic UI touching just about every part of the operating system. But what about the boot screen? It turns out that looks just as slick - TechCrunch managed to grab a video of it, and - despite the poor lighting - we can see that it looks nothing like previous versions of Android, which featured the Nexus "X" animation.