Gary Busey has carefully crafted a reputation as a lunatic. True, a good part of that might just be his Hollywood persona, but you've got to admit it's entertaining. Someone at Amazon agrees, because they enlisted Mr. Busey's services for one of the first promotions of the new Android-powered FireTV set-top box. In this one-minute spot, Gary Busey talks to a lamp.
Amazon takes the initiative here, using a crazy shouting man to illustrate the fact that the competing Roku set-top boxes don't have voice control.