It should come as no surprise that after attracting millions of content creators and billions of viewers, Google is developing new ways of monetizing YouTube. Starting today, the company is introducing a pilot program for a select group of partners. These contributors are offering paid channels with subscription fees starting at 99 cents per month. Each channel comes with a 14-day free trial, and some include discounted yearly rates, which is very similar to how Google offers magazines in the Play Store.
Sesame Street is one of the partners included in the pilot program and will offer full episodes through their paid channel.
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