In between pointed jabs at the other national carriers, T-Mobile CEO John Legere announced the carrier's newest "Un-carrier" plan. As the rumors indicated, T-Mobile is going to pay the early termination fees (ETF) when customers switch to T-Mobile from Sprint, AT&T, or Verizon. Sounds great, but there are a few caveats.
Earlier this month, Team Uncarrier dropped a fairly large bomb on the mobile industry by offering users access to international data roaming at no additional cost. Now, it's taken the wraps off of its newest offering, this time targeting tablet users: free data. The company is basically giving away monthly plans that offer 200MB of LTE bandwidth to anyone with a compatible T-Mobile LTE device. That's huge.
Judging by the wording in the PR, this plan will be available to everyone, not just those who already use T-Mobile as their primary cellular carrier:
The Uncarrier itself is shaking things up again with phase three of its plan to change the mobile industry. As rumored earlier today, T-Mobile just announced unlimited global data for no extra charge in over 100 countries. That's massive – so massive, in fact, the (un)carrier is now able to say that its data network is larger than Verizon's and AT&T's combined. Massive.
The plan goes into effect on October 31st for "most" Simple Choice customers – no activation needed.
We've all heard the horror stories of overseas data charges where overages can quickly run into the thousands of dollars. If a picture posted (of all places) on a Shakira Facebook fan page is accurate, T-Mobile is set to do away with overseas roaming (at least partially) in more than 100 countries as part of Uncarrier Phase 3. The announcement is coming today at 8:15PM eastern. Note: Check the update below.
T-Mobile's "Un-carrier" re-branding changed the game. It took what those of us in the US know about wireless contracts, threw that out the window, and offered something different. And the company is excited about that. This morning, T-Mobile CEO John Legere took the stage in New York to not only talk about the tremendous growth the company has seen since launching its Un-carrier initiative, but also to announce more new features – the company's boldest moves yet.
Today, at a media event in New York, T-Mobile announced that it's finally ready to join the big-boy world of LTE networks. The initial round of activations match up just about perfectly with the earlier leaks. Major cities include Houston, Las Vegas, Washington D.C. and more. The proper 4G network can be used with the new "Uncarrier" plans that just went live a couple days ago.
Here's the full list of launch cities:
The rumors were true and now T-Mobile has launched its new, simplified, contract-free plans. Starting at $50/month for unlimited talk and text with 500MB of high-speed data (throttled, but sans overage fees after that), the new services allow customers to forget about counting minutes and messages and focus solely on data. This could be good or bad news, depending on your usage, but perhaps the most important aspect of these new plans is that you can get them without a 2-year commitment.