Sony has been surprisingly quiet on the smartwatch front since launching its SmartWatch 2. But now that the Galaxy Gear is gaining steam (or at the very least, getting a hell of a lot of advertising airtime) they've set out to put a little extra oomph in their Xperia-styled digital watch. A quick update to the Android app on the Google Play Store has given the device a few expanded capabilities.
Update 7/9/13: Clove updated the timeline from July 15th all the way to September 9th. Boo:
UPDATE - The release date of the Sony SmartWatch 2 has been put back to September and will not be launching week commencing 15th July as previously stated. The revised arrival date is week commencing 9th September.
Sony announced the second version of its Bluetooth SmartWatch just a couple of weeks ago, and you'll be able to buy one in another couple of weeks, at least if you live in the United Kingdom.
Believe it or don't, there were smartwatches before the Pebble and its host of contemporaries. While it's debatable that Sony's second-gen watch was the best of them, it was certainly among the most high-profile watches, and the company has returned to its old stomping grounds now that the segment has exploded. The SmartWatch 2 (stylized "SW2") includes a bigger, denser display, a revised software suite that more naturally mimics Sony's Android phones, and embedded NFC.