Kairosoft is a gaming company that has built a name for themselves on quality. Their simulation games have constantly topped many reviewers' "best of" list for Android titles, and personally they've enthralled me for many an hour.
It seems almost peculiar, though, that they've never delved too deeply into in-app payments or other models that are more prevalent on the Android platform. Kairosoft has stuck to their guns and delivered a full game for a set price, forgoing "pay to win" shortcuts in favour of good mechanics and pure fun.
So naturally when they released "Beastie Bay" recently, you can understand how a free, ad-supported game might ruffle some feathers.