Sony turned heads last year when it introduced the QX family of add-on lenses, which claimed to add DSLR-style high-resolution photography to any Android smartphone. The QX10 and QX100 lenses were met with a bit of skepticism on release thanks to their high price and strange form factor, but the core idea is still intriguing. Intriguing enough for the company to give it another go-round, anyway, and come out swinging with a new mounting system in addition to a new all-in-one lens.
It's hard to believe something as wacky as Sony's QX series of add-on smartphone lenses could be considered "conventional." But compared to the QX1 leaked yesterday, which may allow any Sony E-series lens to mount onto a standard phone, the new QX30 is rather plain. Sony Alpha Rumors posted shots of the newest member of the QX family, which includes an impressive 30x optical zoom (4.3mm-129mm) in the same form factor.