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prime

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Hasbro Sues ASUS For Use Of Transformer Prime Name (Now Is Anyone Surprised Google Passed On It?)

In a not too surprising move, toy maker Hasbro has sued ASUS, claiming that the Transformer Prime tablet's name infringes trademarks related to Optimus Prime and Transformers children's toys.

Hasbro filed the lawsuit late last week in Los Angeles federal court, seeking damages and a temporary injunction. Hasbro wrote to paidContent:

Hasbro continues to aggressively protect its brands and products and the specific actions we are taking today against Asus underscores yet again Hasbro’s willingness to pursue companies who misappropriate our intellectual property for their own financial gain.

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[Updated: Here Is The Winner!] Mega-Holiday Giveaway #7: Win An ASUS Transformer Prime 32GB And A Pair Of Klipsch S4A Headphones

Well, we started today off right by offering our US readers a Galaxy Nexus, but we figured it's only fair to bring our international readers into the mix for another awesome giveaway. Today, we're giving away one ASUS Transformer Prime 32GB Wi-Fi tablet to one lucky person, courtesy of Beansoft, the developers of the extremely popular third-party keyboard app Thumb Keyboard, along with a pair of Klipsch S4A headphones provided by Klipsch (read our review here).

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[Updated x3] All Four Variants Of ASUS Transformer Prime Return To Amazon With Free One-Day Shipping In Tow

One of the hottest gadgets of this holiday season, the Transformer Prime (see our preview and review), is scheduled to be released the week of December 19th - that would be any day now starting today. In anticipation of the launch, Amazon re-launched pre-orders for all four color/size combinations after they went dark, disappeared completely, and even got cancelled in some cases shortly after the first wave was sold out.

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[Head To Head] Asus Transformer (TF101) Versus Asus Transformer Prime (TF201): No Surprises Here - Prime By A Landslide

Although we heard rumblings that the Prime would be delayed, some lucky customers have already received their Asus Transformer Primes, and it was briefly available (again) on Amazon before quickly selling out (again). Based on the universally glowing reviews (including my own), you're probably well aware by now that the Prime is a truly excellent piece of tech. But how does it compare to its older brother, the Transformer (TF101)?

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Protip: Use Coupon Code "VZSucks" And Get $45 Off Your Unlocked U.S. Galaxy Nexus At eTailer Negri Electronics

With a phone as highly anticipated as the Galaxy Nexus, it's understandable that people are (very, very) frustrated with the many rumored release dates passing with nothing to show and no official word, especially when stock of the phone is sitting in store rooms at retailers around the countries. Worse, many theories are that it's basically motivated by greed on the part of Verizon. No surprise, then, that even retailers are hopping on board the Verizon-sucks bandwagon:

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If you'd like to purchase an unlocked US Samsung Galaxy Nexus (GSM), you can get one for $730.50 at Negri Electronics.

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[New App] Amazon Releases Android App For Students - Compare Prices, Buy, And Trade In Your College Stuff; Six Months Of Free Prime In Tow

Amazon has just launched the Amazon Student app for Android, providing students with an easy way to shop for textbooks, electronics, apparel, and all the other gear they need to survive their college year.

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In addition to browsing and buying stuff, the app also features a barcode scanner that gives students a chance to compare prices on anything they intend to buy from a brick and mortar store.  The scanner also allows students to scan their old textbooks, games, DVDs, and a million other eligible products to see their current trade-in value.

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[Weekend Poll] Now That The First Quad-Core Tablet Has Landed, Would You Still Buy A Dual-Core Tablet?

This is the latest in our Weekend Poll series. For last week's, see What Is Your Ideal Tablet Screen Size?

In light of the slew of Asus Transformer Prime (the first tablet to pack NVIDIA's quad-core Tegra 3 CPU) reviews and the pending release of said device, we are curious to know: would you still buy a dual-core tablet? Perhaps you would, but only for a secondary/budget tablet? Or only if it were smaller?

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[Review] Asus Transformer Prime: Smarter, Better, Faster, Stronger

The Asus Transformer Prime: the first Android device to ship with a quad-core chip, courtesy of NVIDIA's brand new Tegra 3 (Kal-El) CPU. But there's more of a hook here than power alone - Asus has gone back to the drawing board for the Prime (model number TF201) and revamped the device from nearly head to toe compared to its predecessor, the TF101. It's substantially thinner, lighter, and more attractive than the rather portly 101, while packing a much more powerful CPU, better display, and reportedly better battery life.

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ASUS Transformer Prime Initial Impressions: Four Isn't A Prime Number, But It Sure Feels Special

Around midday yesterday, I received my review kit for the Transformer Prime, complete with dock, wireless gamepad, and HDMI cable - meaning I'm well equipped to take a deep dive into the hottest new tablet to hit stores. But to be completely honest, an in-depth review on a product this brand-spanking-new requires more hands-on time than can be had in two days. The full review will be up on Friday, but in the interim, enjoy the initial impressions and gadget porn below.

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[Update: Now Available For Pre-Order From Other Retailers] Official ASUS Transformer Prime Site Goes Live, Pops Up On Amazon For Pre-Order

Update: Looks like it's now available for pre-order from several other retailers in the US and Canada, including Best Buy, TigerDirect, B&H, and GameStop. Go here for more info.

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We've been talking about it for a couple of weeks now and have even seen some nice hands-on action and a video, but, finally, the official site went live for for the ASUS Transformer Prime last night. In case your memory is failing you, here's a quick refresher on this sexy beast of a tablet:

  • 8.3mm thick
  • Weighs 86g 
  • NVIDIA® Tegra® 3 Quad-core CPU
  • Android™ 3.2 Honeycomb (4.0 Ice Cream Sandwich Upgradable)
  • Full QWERTY keyboard with touchpad and USB port, while also extending the battery to 18 hours when combined with the mobile dock
  • Ultra-wide 178⁰ viewing angle and ultra bright Super IPS+ panel protected by scratch resistant Corning Gorilla Glass
  • MicroSD Card Reader
  • Micro HDMI port
  • 8MP rear auto-focus camera with LED flash and back-illuminated CMOS sensor

And here is that video of it running Ice Cream Sandwich:

You can check the official site for the full workup of in-depth features and specs, of which there are a lot, as well as check out some sexy pictures of the new tablet.

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