The HTC One is pretty great, and HTC has had no problem vividly illustrating its hardware features. Now they've moved on to the software in a pair of 30-second TV spots. The ads are all about BlinkFeed, HTC's proprietary social/news stream, and the centerpiece of the Sense 5 user interface. The commercials get right to the point, showing that other phones make you "dig" for information and content, while the mighty One with BlinkFeed puts everything you want right there on the home screen.
HTC's One, the phone that has people once again excited about the
quietly brilliant Taiwanese manufacturer, went on sale around the middle of last month at AT&T, though at the time only its Glacial Silver variant was up for grabs.
Today, AT&T added the Stealth Black HTC One to its stock. For those wondering, yes, the 32GB and 64GB models are both available, for $199.99 and $299.99 respectively (with a two-year contract).
Do you hear that? It's the sound of a thousand HTC fans modding the crap out of their shiny new HTC One Developer Edition smartphones. The Taiwanese company just posted the RUU (ROM Update Utility) for the American version of the One DE, giving would-be tinkerers a safe way to restore their devices if something goes boom. You can download the RUU at HTC's Developer Center. We'd post some direct links for you, but HTC is insisting you go through the Downloads page.
While HTC's newest flagship may have just hit the streets a few days ago, that hasn't stopped Amazon Wireless from starting to hack away at the price. The company is offering AT&T's 32GB variant of the device for $150, which is $50 off what Big Blue is asking right out of the gate. That price is good for both new contracts and upgrades, so it's a worthy deal for anyone looking to grab what could be HTC's best handset to date.
I've noticed something different with the HTC One: people are actually excited about it. I can't say that I've ever seen such a response to an HTC phone in recent years, so that's a good thing. This phone is hitting the scene at a crucial time for HTC, and with people calling it "the best Android phone" in existence right now (or even this year), it could be the saving grace needed to pull the company from its recent slump.
The HTC One page just went live at t-mobile.com, so if you've been lusting after what David called the most important phone of 2013 (read his review to understand the reasoning behind such a bold statement), you can finally secure the Glacial Silver version online. It doesn't look like the Stealth Black variant is up yet if you were looking for one of those, but on the upside T-Mobile is throwing in a free car dock with the purchase.
Google has just launched a new app that brings a charitable side to the Play Store, making it easier than ever to – in Google's words – "do a little. Change a lot."
The basic idea behind the app (which, for now, is limited to the US) is that users can donate $1 at a time to a daily project such as saving cheetahs, bringing clean water to those in need, or providing a roof for school children.
Update: Pre-orders for the One have gone live on the AT&T website - you can get either the 32 or 64GB version, as long as you want Glacial Silver.
After some misinformation was spread yesterday (and not just the April Fools' kind) about the price of the HTC One, AT&T has stepped forward to clarify some things. The 32GB model will sell for $199 with a two year contract. Additionally, for the storage hungry, the carrier will have the exclusive on the 64GB model at launch, which will cost $299.
Rumblings of delays aside, we've been waiting to hear more concrete information about the arrival of the new HTC One. Well, today we got something closer to solid facts. According to the company itself, the new flagship phone should launch in the UK, Germany, and Taiwan next week. Dates may vary by local carriers, but it won't be too long of a wait.
As for the rest of the world, more countries in Europe, as well as the North American and Asia-Pacific regions should see the handset land 'before the end of April.' No specific dates are given, nor any carrier information, but we already know that in the U.S.
Update 3/18/13: AllThingsD dismissed the now-deleted claim by HTC's Twitter account that the One would not be coming to Big Red as bogus and reiterated that it is, indeed, in the works. As originally reported (see below), it's scheduled to arrive months after other U.S. carriers.
According to AllThingsD, America's biggest and reddest carrier will be getting HTC's One phone - but not for a while. Yep, Verizon has signed on as a distributor of the handset, but it won't be available for "a month or two" after the three other major wireless providers in the US have it.