Sony's CEO, Kazuo Hirai, speaking to Bloomberg, had this to say.
"We basically are out of the feature-phone business and in the Android-based smartphone business ... We are more in toward the high end of the market as opposed to trying to get into the commoditized portion."
So, what does that... mean, exactly? Sony's going to focus its phone business on the part of the phone market that's profitable? Shocker. Really, Hirai is just reiterating the company's new brand initiative - pushing Sony products as "premium" with unilaterally premium pricing.