Pundits have been saying for some time now there’s no sense in trying to predict a winner of the smartphone war. Some say that the marketplace is large enough to accommodate everyone and that cage fights make no sense because the iPhone and Android phones cater to different audiences. Really?
While some may not like labeling winners and losers, there are winners and losers in business every day. Windows and OSX cater to two types of people, but the obvious winner of the desktop war is Microsoft, with about 90% of the market versus Apple’s 5% of the market.



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