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[IFA 2014] Sony Officially Introduces The SmartWatch 3 And The E-Ink SmartBand Talk

Sony's been in the Android-powered smartwatch game for years now, but with the release of the third iteration of its straightforwardly-named "SmartWatch" line, the company is transitioning to Android Wear.

The SmartWatch 3 is an unapologetically plastic product. Rather than the usual black brick with a cheap strap, the band on Sony's watch comes in to wrap around the body of the device. This provides it with a look that sets it apart from the competition, though this also means it will probably show more wear and tear with age.

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[IFA 2014] Sony Announces The Xperia Z3, Xperia Z3 Compact, Xperia E3, And Xperia Z3 Tablet Compact

Here at IFA 2014 in Berlin, Sony is announcing new entries to its Xperia smartphone line at all levels. The flagship Z series, last updated only six months ago at Mobile World Congress, has been bolstered with the Xperia Z3. This device is the tip top of Sony's line, though in terms of sheer hardware it's an evolution rather than a revolution. The 5.2-inch 1080p screen, Snapdragon 801 processor (bumped up to 2.5Ghz), and 20.7MP rear camera are similar to the last iteration, but the body is much thinner at 7.3mm.

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[IFA 2014] Asus Unveils The ZenWatch With Square Display, Curved Glass, And A Leather Strap

At this year's IFA, Asus has removed the layer of secrecy surrounding its upcoming Android Wear-powered ZenWatch. Unlike the Moto 360 or the LG G Watch R, Asus is not trying to wow us here with a circular display. The ZenWatch distinguishes itself by fitting a square screen behind a layer of curved glass and a hardware design that strives to be more than a plastic wrist computer. The watch sports a brown leather strap that's intended to add to its appeal.

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[IFA 2014] Samsung Shows Off The Gear VR Innovator Edition, An Early Adopter Version That's Set To Release Later This Year

As expected, Samsung has taken the lid off the Gear VR headset at this year's IFA in Berlin. The concept behind the company's attempt at virtual reality consists of pairing a Galaxy Note 4 with a bulky head unit, using the handset to supply both the display and the power. The product comes from Samsung, but its software has been created by Oculus. An early-access beta version is set to become available for eager techies and developers later this year.

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[IFA 2014] Lenovo Announces The Tab S8: 8-inch 1920x1200 Screen, Intel Processor, 8.9mm Thin, And Only $199

Some companies like to make a show of their appearances at big tech conferences like IFA. Some of them just like to announce everything all at once, and Lenovo is squarely in the latter category. The company's only Android addition in Berlin is the Tab S8, but thanks to an interesting collection of specs and price tag, it's worth your attention. The 8-inch tablet is a decent mid-range device on paper, but the interesting part is that Lenovo has set the suggested retail price at $199.

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Sony Xperia Z3 And Z3 Compact Supposedly Leaked Ahead Of An IFA Reveal, Photos And Specs Included

It's been less than six months since Sony announced the top-of-the-line Xperia Z2 back at Mobile World Congress, but it looks like the company may be ready to release yet another iteration at IFA in Berlin. A Facebook fan page (reported by the reliable XperiaBlog) posted photos of what looks a lot like the next Xperia superphone, the Z3. A sticker on the device includes specifications, though there's no way to confirm them.

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Asus Teases Its Upcoming Squircular Android Wear 'ZenWatch' In Brief IFA Trailer

IFA will take place early next month in Berlin, and a number of companies are tripping over themselves to drum up hype for their upcoming Android Wear devices. LG has teased the G Watch R, a round evolution of its first attempt from earlier this summer, a few times now. For its part, Asus also wants consumers to know that it has something on the way. Yet this competitor doesn't appear to have something circular on its mind.

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LG Teases Another Image Of The G Watch R, Looks Remarkably Watch-Like

LG wants to make sure you know that it's announcing a new watch at IFA in Berlin. In addition to the movie trailer-style teaser released on Sunday, the image below showed up on the official LG Mobile Facebook page late last night. It's undeniably the G Watch R, which sports a "completely round" screen, in contrast with some watches that are taking their sweet time to come to the retail market.

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Tired Of Waiting For The Moto 360? So Is LG: They Just Teased A Round "G Watch R" For IFA

Ever since the reveal of Android Wear, we've been waiting for that awesome-looking Moto 360 watch with the circular screen. And waiting. And waiting. Though it looks like the release or at least the announcement might finally come next month, LG isn't missing the opportunity to get people excited for their second Android Wear device after the G Watch. Behold, LG's 30-second teaser for a watch announcement at the IFA show, which starts in Berlin in just under two weeks.

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Asus Teases A Smartwatch Ahead Of IFA Reveal On September 3rd

Technically, Asus only posted a partial silhouette, but that looks like a watch, right? It's not a phone or a tablet, so that really just leaves a smartwatch, which is all the rage right now. Also "Time has been transformed..."

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