There's this thing Google does with app updates. Or rather, maybe I should say doesn't do. And that's tell us what has actually changed.
You see, Google likes to roll updates out in stages. This makes sense. If there's a problem with an update, the company can halt the rollout without impacting as many people.
The thing is, Google doesn't typically update the changelog until the rollout is complete and everyone has received the latest version. This is a process that can take a couple of weeks.
Users who receive the update early on have to guess what's new, or come to us and hope that we've already done so (which we often do using the help of our readers—it's a very circular process). Read More
It's not often that we witness a complete application overhaul from Google, so today is a special day. Granted, not everyone uses Google Analytics so the number of users who will benefit from and appreciate this update is small, but it's nothing to scoff at. Web admins, like our own Artem, are just going to love it.
The first immediate change you'll notice is an icon switch. The old icon wasn't bad really, but the new one is simpler and less square. It also has a lot more yellow and no dark orange / quasi-red.
Old icon (left) vs new icon (right)
There are new onboarding screens that explain a couple of the new app's features like swiping through dimensions and sharing reports. Read More
The Google Analytics app for Android doesn't get a lot of love, despite the fact that the service itself is incredibly popular. Yesterday version 2.0 began rolling out, and it's improved in just about every way. It's another staged rollout - you might not be able to see the new version on the Play Store just yet - but a goodie bag of new and improved features should make nearly all users happy once they get it.
New on the left, old on the right.
First of all, the interface has been completely redone. Analytics now has the same card style, vaguely Now-like UI of all the recently-updated Google apps, complete with the side menu. Read More
Site owners and webmasters, listen up: the official Google Analytics app just landed in the Play Store! Finally! Checking site stats has never been easier, it all happens in real-time, and is completely customizable. If you use Analytics, this is definitely a must-have application.
Update by Artem:
There are four tabs you can swipe between:
- Automatic Alerts
- Custom Alerts
The sign-in process uses your system Google accounts, so there are no passwords to enter. You can even switch between Google accounts from within the app.
In the dashboard view, you can set up additional charts and display any GA metrics you desire. Read More