The new Nexus 7 is not an expensive device, but it feels distinctly premium. The build quality has been markedly improved from the 2012 incarnation and the screen is incredible. It might not be a big investment (thanks to Google's aggressive pricing), but it's still an investment to protect. DODOcase makes some of the most attractive cases and sleeves you can get for a tablet, but they come with a big price tag.
Cases for my devices fall into two camps: there are cases that are merely "there," and cases that "do." The cases in the first camp usually don't serve any other purpose besides scratch/scuff prevention, and the latter group add some utility, usually in the form of bells and whistles. However useful they are, though, is typically offset by one fact: they usually look like ass.
So when I laid my eyes on a DodoCase for the first time, I had a little bit of an epiphany.