I've been using (and loving) Google's Chrome browser daily on my laptop, desktop, phone, and tablet for quite some time now. Heck, I'd probably install it on my toaster if it were possible. And despite any of the complaints I routinely hear about Chrome's mobile iteration (ahem, where's the "full screen" option, again?), there are a few great reasons I keep it on all my devices.
Touching on each and every one of those, the Google Chrome YouTube channel today uploaded a one-minute ad spot touting the fact that Chrome is "For Everyone, Now Everywhere," and can enhance your life with auto-filled addresses, remembered passwords, and cross-device sync. Read More
There are a few surefire ways to get straight to a consumer's heart, and one of them is nostalgia. People love to be reminded of the good old days, and Sony has done just that, uploading a new Xperia Z spot that will take viewers back to the moon mission, the Berlin wall, roller skating on the beach, and playing video games, all with Sony products.
The ad then continues with a young couple joining in a Holi celebration using the Xperia Z, showing that Sony hasn't abandoned its iconic role in capturing or enhancing your most memorable moments. Read More
Yes, we know - the Nexus 4 is still thin on the ground basically everywhere. (Americans, both the 8GB and 16GB versions are currently shown as "ships in 2-3 weeks" on the Play Store.) Even so, the LG flagship is the logical showpiece for Google Now, and it's doing some fine service in Google's latest mobile search ad. This one shows off Now's ability to automatically bring up contextual information for your time or location. Read More
Reactions have been mixed to Samsung's somewhat understated Read More
Superbowl big game commercial, featuring comedy B-listers Seth Rogen and Paul Rudd. If you couldn't get enough of the pair trading jabs while pitching a meta Galaxy ad, Samsung has posted the full 4:40 cut to YouTube. The ad follows the plot and pacing of the shorter version, but there's a few extra punch lines in there. Just in case ninety seconds of middle-aged verbal jousting wasn't enough for you.
In a pair of new thirty-second ad spots, Google is showing off what it does best – search. The spots both feature Google's Search app for Android, using the same cozy, refined aesthetic as Google's other ads in recent memory, even showing off Search's new "search with camera" functionality.
The first spot follows the story of a nervous job candidate, gaining some insight into his prospective employer's interests with a last-minute Google search, while the second spot shows us a "smart Dad" who uses Google Search as a cheat sheet to answer his inquisitive son's astronomical questions. Read More
When the Galaxy Note came out, the cynics and skeptics (myself included) scoffed. "Too big for a phone, too small for a tablet" we said. Well, as it turns out, quite a few people bought it. However, as much as some people may have liked the Note, it's hard to disagree that the stylus would feel more at home on a full-size tablet. Which is exactly what the Galaxy Note 10.1, shown in this shiny new ad, aimed to accomplish. Read More
With the advent of the latest and greatest APIs, amazing new apps have been made possible. Unfortunately, these developments have also given rise to another, more insidious trend on Google Play: cruel and unusual advertising. For example, ad network SellARing allows developers to play a 10-second audio ad whenever users make a phone call.
Fortunately, Lookout recently released an app called "Ad Network Detector" to help with such obnoxious, intrusive ads; however, up until today, SellARing was not among the detected networks. Read More
Yesterday afternoon, @SamsungMobileUS revealed that the company would be launching a "device so revolutionary only an ad in America's biggest game [the Super Bowl] can do it justice." Many on Twitter and across the web assumed it would be the Galaxy S III or a new tablet; while it was doubtful in light of recent rumors that it would be the SGSIII, the new tablet idea was at least feasible.
As it turns out, Samsung is "revealing" the U.S. Read More
In a new 60-second ad spot that could be described both as hilarious and extremely bold, Samsung tells consumers that "the next big thing is already here" with the Galaxy SII, while taking a pretty strong shot at die-hard Apple fans, satirizing Apple's cult following.
The spot opens with customers happily waiting in line outside a very Apple Store-ish location nine hours before opening. We then see a eureka moment when the customers catch sight of a Galaxy SII. Read More
The Galaxy Nexus, aka the biggest tease in the world of mobile this year, is so close that we can almost feel the Verizon variant in our grabby little hands, but alas, it's not out just yet. Google wanted to send us a reminder today, just in case we've forgotten (yeah, right) in the form of a new Galaxy Nexus commercial and ten accompanying how-to videos.
Their message: "Simple. Beautiful. Beyond Smart," and that's exactly the way we like it. Read More