Facebook Messenger is used by a lot of brands and businesses to communicate with their users, customers, or fans. According to Facebook, 1 billion messages are sent on the platform each month between businesses and users. So it only makes sense that Facebook wants to monetize that and businesses want to take advantage of it to reach more users with special offers or product ads. And that's what Facebook is starting to do.
In the coming weeks, a test group of people in Thailand and Australia will start seeing ads in their Facebook Messenger app. These will show up on the Messenger home screen below recent conversations, as is the case with birthday notifications or the list of currently active users.Read More