If you're a user, accidentally clicking an ad on a mobile site or in the middle of a game is frustrating. If you're an advertiser, accidental clicks lead to lower conversion rates. Accidental clicks are just bad all the way around.
To that end, Google is introducing new mechanisms to prevent as many accidental clicks as possible. Read More
Google has launched a dedicated AdWords app into the Play Store, but it's not yet open to everyone. The company is kicking things off in Canada for the time being, where the app will remain exclusively available until further notice. Read More
The US and EU have put in effect sanctions against the Crimea area of Ukraine following Russia's annexation of the peninsula, and now various tech companies are complying. Google has already started to block AdSense and AdWords in the region, reports TechCrunch, and it plans to cut off Google Play services starting on February 1st. Read More
Excited for the HTC Sensation? So are we - and while we can't make its release date come any sooner, we can tell you when the phone might well end up being launched.
According to a Google AdWords ad put up by HTC itself, the dual-core beast of a smartphone will be released on June 8th. Read More