A lot of people are excited for Google Glass right now. The first Explorer units began rolling into the happy embrace of those selected for the exclusive pilot program just last week, and we've already seen a ton of feedback. Combined with decent pre-release coverage, it's clear that Glass has the potential to shake things up once more people have it in their hands. Of course press coverage and user excitement only form part of the story. Another critical piece is advertisement and marketing.
Public image and privacy concerns aside, Glass will need to win the hearts of consumers, in a way Google has striven in the past to capture hearts through advertisements for the Nexus family.