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Sprint mocks Verizon's prices with hilarious 'Twice the Price' ad campaign

With most commercials in the US, companies compare their products to "the leading brand" or "competing product." But not so in the telecom industry. Carriers often go after their competitors with satirical ads and CEO rants, calling out each other on their claims and figures. Sprint is no stranger to this behavior, and has started a series of ads directly targeting Verizon.

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Google's new Home commercial is like O-M-G totally, dude

Google has made some pretty great commercials in the past, like the first Pixel ad and the Google Gnome April Fool's joke. The company has created a series of ads for the Google Home, mostly to highlight the Home's temporary price drop, and one of them is... not good.

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The YouTube app is showing full-screen ads for YouTube Red originals

The primary selling point for YouTube Red is being able to watch videos without any ads (while still paying content creators). YouTube Red also has a few original series and movies starring major YT personalities. I guess not enough people are watching the original content, because now YouTube is pushing full-screen ads for them.

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Samsung's first S8 commercial shows an ostrich trying to fly

Samsung has a mixed track record when it comes to commercials - remember that awful ad for the original Galaxy Gear? Samsung's latest phone, the Galaxy S8, was officially revealed today. And the first commercial is pretty good.

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[Update: Google responds] Google Assistant promoting Beauty and the Beast blurs the lines between advertising and news

One of Google Assistant's more notable features is giving you a summary of your day when asked - including commute time, weather, news from user-selected sources, etc. For some users, the summary now includes a mention of Disney's Beauty and the Beast film - but Google says it's not an ad.

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Samsung's powerful Oscars ad features Casey Neistat and a bunch of other YouTubers

Samsung is nowhere near inexperienced in the marketing/advertising area, and neither is filmmaker and ex-vlogger Casey Neistat. For around a year now, the two have been working together to make the South Korean brand seem more appealing to younger folks, and this Oscars ad is a culmination of all that.

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Facebook starts testing Sponsored ads in Messenger

Facebook Messenger is used by a lot of brands and businesses to communicate with their users, customers, or fans. According to Facebook, 1 billion messages are sent on the platform each month between businesses and users. So it only makes sense that Facebook wants to monetize that and businesses want to take advantage of it to reach more users with special offers or product ads. And that's what Facebook is starting to do.

In the coming weeks, a test group of people in Thailand and Australia will start seeing ads in their Facebook Messenger app. These will show up on the Messenger home screen below recent conversations, as is the case with birthday notifications or the list of currently active users.

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Google releases advertisement for Pixel phones in Canada, hours before the event

Apparently, Google couldn't wait a few more hours for their own event (9am PDT in California, by the way) and decided to leak their own phones via an advertisement in Canada. The ad is a minute long and doesn't show us much that we didn't know, save for an interesting URL at the end.

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Google's latest Photos ad highlights a bunch of features, is awesome

Google Photos' advertising team has been on fire lately. First, there was that ad about how you won't miss important moments with Photos' "Free up space" feature. Then, there was the one about how even if you jump into a pool, your photos will be safe thanks to auto backup. Now, there's one called "Photos. For Life." that talks about the features the previous two discussed, and more.

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Samsung Video Billboard Turns A Moscow Office Building Into A 260-Foot Galaxy S7 Edge

These days advertising seems to be looking for an edge, a unique and original approach that will engage potential customers and hold their attention better than the bombastic and simple ads of days gone by. And then again, sometimes it doesn't... sometimes subtelty goes out the window, right before you apply a sign the size of a 25-story building to the other side of it. Such is the case with a Samsung advertisement in the Sokol district of Moscow, which uses a 262-foot tall building as a backdrop for the world's largest Galaxy S7 Edge.

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