06
Feb
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Update: We're still getting over the fact that Sony Ericsson just aired a slightly longer version of this ad in front of the millions of people watching the Super Bowl - check it out:

http://www.youtube.com/watch?v=M4lxuoGgbxs

Sony Ericsson's upcoming "PlayStation phone," the Xperia Play, has been leaking left and right pretty much since its inception, and therefore it's no surprise that its first official commercial was also reveals via a leak.

06
Feb
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Remember the 15-second preview of Motorola's XOOM Super Bowl commercial that was leaked online a few days ago? Guess what - it's Super Bowl Sunday, the ad just aired in front of millions of people, and Moto immediately released the whole thing on YouTube, so that those of us who missed it could inspect just what exactly Moto's creative genius has been up to lately.

Unsurprisingly, the ad's 1984 theme (remember the teaser?) continues to implicitly take silent jabs at Apple, introducing the XOOM as "the tablet to create a better world."

So, does the full 1 minute ad impress or has Motorola failed to showcase the product properly?

05
Feb
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Angry Birds fans, you might want to check the "My Apps" section of the Market now - your favorite game just received an update, and it's a big one.

In addition to goodies like a graphics toggle for lower-end devices and support for the code that will be displayed in Rovio's Super Bowl ad (the code will unlock another level), update 1.5.1 adds a fifth episode - "Ham 'Em High." It includes 30 new Wild West-themed levels, as well as 15 levels currently marked as "Coming Soon." Have a look:

snap20110205_082004 snap20110205_082642 snap20110205_082028

snap20110205_082517 snap20110205_082545 snap20110205_084006

Just like previous Angry Birds levels, Ham 'Em High is insanely addictive.

04
Feb
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Super Bowl XLV is going down this Sunday, and while most people can't wait to see the Steelers face off against the Packers, Android fans have another reason to be excited: Motorola plans to air a commercial for the world's first Honeycomb tablet during the big game.

However, for those of us who simply can't wait any longer, Motorola's released 15 seconds of the ad - check it out:

As you can see, Motorola has decided to take yet another jab at Apple and the iPad's lack of customizability - not exactly the most innovative approach, but so long as it piques the public's interest, it should suffice.

31
Jan
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It appears that Motorola's ad campaign for the XOOM is underway, with the following ad released today by ShareMoto. As in the previous, and I would say much more successful Tablet Evolution ad, Apple plays a big part, being compared to the Big Brother from 1984. Motorola then flies some [impressive] specs around and... that's it. No pictures of the XOOM - nothing. If this is indeed their Super Bowl ad they are planning to air during the game this Sunday, I will be very disappointed.

13
Jul
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Yesterday we published a piece regarding Astro File Manager’s now-mandatory ads. Earlier today, the developer of Astro (Metago) released Astro File Manager Pro. It comes in at $2.99, and its  only “Pro” feature at the moment is that it removes ads from the application.

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Some users may feel this is a cheap-shot. I disagree. Metago has taken the high ground in regard to the paid apps philosophy, here’s how.

23
Mar
Sprint 4G

Sprint has fired a shot at both AT&T and Apple in this recently released Sprint Overdrive 4G vs iPhone commercial, suggesting that an iPhone's bandwidth can be vastly improved by using a Sprint 4G WiMax router called Sprint Overdrive instead of the AT&T 3G network.

The ad is a bit cheesy but hey, it delivers the message. A carefree Matt actually goes on to eat an Apple (the ultimate pun) while showing off his 4G mobile hotspot that allows up to 5 people around him to connect to a 4G network using WiFi.

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