If you're in the US and looking for a convenient way to get relevant World Cup video highlights sent right to your favorite device, Google has you covered. Starting today, through a partnership with ESPN, the company will begin offering video via your regular Google Now feed.
— A Googler (@google) June 25, 2014
If you recall, Google did something similar last month with NBA highlights as well. This functionality should work with Google Now on any US-based Android or iOS device. As for desktop devices using Chrome, we have not been able to verify whether or not the recaps will show up there as well.