Update 2: And now it's showing up for purchase on the UK Play Store - 1000 of your pounds will buy an Explorer Edition Glass in one of five colors. The same free frame / shade deal going on in the US is also available for the UK version. (Thanks, Ben!) Here's the official UK landing page for Glass, too.


Accessories seem to line up, as well - all the shades, frames, the stereo and mono earbuds, carrying case, pouch, and spare charger are all available for purchase. Here's the official announcement on Google+, and you can watch a video about Glass in London or something below.

The Guardian apparently has teamed up with Google on the launch, and announced its own Glassware app today.

Update: A second support page all but confirms it: Glass is coming to the UK. This Glass-specific product info page states in no uncertain terms:

Glass is currently authorized for use in the United States and United Kingdom. You are responsible for complying with all applicable laws, including with limitation export and import laws and regulations.

So, yes, it looks like Glass is slated for its debut outside the US. Given the timing, we can probably expect an announcement either at I/O or possibly even today. We'll be on the lookout.

We tend to call it like we see it, and right now, we're seeing Google Glass on the Google Support page for Play devices. If you're not seeing it there, it's either because A.) Google has taken it down, or B.) we're all on some pretty crazy and persuasive designer hallucinogens.


Could this be a premature I/O announcement? Might the UK be the first non-US country to see availability of Glass? It would make sense, I suppose - we've seen support for UK English in previous Glass teardowns, among other countries. One of the big questions, of course, will be whether or not Glass will retain its hefty price tag, or if a wider international release will see the cost drop. Either way, said release appears to be nearing.

Google was contacted for comment on this story, but at the time of publication had not responded to the request.

Google Support

David Ruddock
David's phone is whatever is currently sitting on his desk. He is an avid writer, and enjoys playing devil's advocate in editorials, and reviewing the latest phones and gadgets. He also doesn't usually write such boring sentences.

  • Qbancelli

    Still there.

    • http://www.androidpolice.com/ David Ruddock

      Great because those pills were just sort of lying on the ground and I figured "why not?"

  • Alex Vainshtein

    I think they misspelled United States.

    • http://www.androidpolice.com/ David Ruddock

      Maybe someone was just feeling a bit nostalgic this morning.

  • Connor Mason

    Google Glass is also available on Mr Porter now too

  • Ben Lee

    It's available to purcahse too actually, check out this link. £1,000 too.


    • http://www.androidpolice.com/ David Ruddock

      Nice! I'm going to stick in this in the post, thanks.

    • vmlinuz

      Note that assuming the UK price includes 20% VAT, and the US price *excludes* any taxes, the UK price is *lower* than the US price - or at least, what the US price is until the end of this week...

      • Matthew Fry

        That's a first.

      • http://www.androidpolice.com/ David Ruddock

        Not really.

        $1500 at 9% sales tax (CA) is $1635.
        1000 GBP is $1700 at the current exchange rate.

        Not that comparing prices of products across countries as being cheaper / more expensive makes any sense anyway. The cost of selling a good in the UK is significantly higher than in the US.

        • vmlinuz

          US tax-exclusive price is $1500.
          UK tax-inclusive price is £1000.
          US tax-exclusive price is £833.
          £833 is US$1416, give or take.

          UK tax-exclusive price is lower than US tax-exclusive price.

          Presumably they're eating the difference to get the nice round number, since £1060 would just confuse people, or something...

          • http://www.androidpolice.com/ David Ruddock

            OK, I see what you mean. Granted, it's largely assumed the price is just an artificial barrier to entry, to ensure that the people who buy it actually want it. The cost of producing / selling Glass is presumed to be comparatively very small.

            Personally, I'd guess that this is 100% about having a nice, round number, and nothing more. Marketing people, especially for something as image-obsessed as Glass, get really touchy-feely about what the price tag says.

  • AbbyZFresh

    I feel sorry for you guys in the UK to be burdened with this POS.

  • http://www.scienceprousa.com/ dcarr622

    Interesting that they are using the Play Store and not the special Glass Store they have set up for the US.

  • jpelgrom

    What's more interesting, is that they've translated the title and (a short) description into Dutch... Could this mean they will soon start selling it in other European territories as well?
    Image: http://g2f.nl/0ytwf7h
    (see below 'Beschrijving', which means 'Description', and the end of the product title; 'klei', which means 'shale').

  • Theratchetnclank

    UK English. Also known as English.

    • namesib


  • mgamerz

    I don't really get how this isn't the 'retail launch', since it's pretty much open for anyone to purchase now. Typical google launch I guess...

  • joser116

    They're already used to being monitored all the time, so this would be an easier sell for them.

  • usaff22

    Anyone else notice that there was a health app in the video, running in Glass?

    Could it be the rumoured Health app?